LLM International Commercial Law
The LLM (Master of Laws) in International Commercial Law at University College Dublin (...
MSc in Marketing Practice
Dublin
INTAKE: September
Program Overview
The MSc in Marketing Practice at UCD is a specialized program designed to provide students with advanced knowledge and practical skills in contemporary marketing strategies, consumer behavior, market research, digital marketing, and brand management. The curriculum is geared towards equipping students with hands-on experience and industry-relevant skills.
Curriculum: The curriculum covers a wide range of marketing topics including but not limited to consumer behavior, marketing analytics, digital marketing, strategic marketing management, market research methods, brand management, and integrated marketing communications. Students may engage in practical projects, case studies, and simulations.
Research Focus: The program might emphasize research methodologies applicable to marketing practice. Students could explore research in marketing trends, consumer insights, market analysis, and emerging technologies impacting the field of marketing.
Industry Engagement: UCD may facilitate industry engagement through guest lectures, workshops, and industry-led projects allowing students to interact with marketing professionals, agencies, and companies. There might be opportunities for internships or practical experiences within the marketing industry.
Global Perspective: The program may offer a global perspective by analyzing marketing practices across different international markets. Modules might cover global marketing strategies, cross-cultural consumer behavior, and the impact of globalization on marketing.
Location
Dublin
Score
IELTS 7
Tuition Fee
€ 21520
Postgraduate Entry Requirements
Academic Qualifications: For admission to postgraduate programs at UCD, the general entry requirement is a minimum academic achievement of 65% or above in the student's previous academic qualifications, such as a bachelor's degree.
English Language Proficiency:
- IELTS: Overall 6.5 or 7.0 with no individual band lower than 6.0.
- TOEFL: Overall score of 90 with no section below Listening 19, Speaking 19, Writing 21, and Reading 19.
- PTE: Overall score of 63 with a minimum of 59 in each section.
- DET (Duolingo English Test): Overall score of 120 with a minimum of 110.
Students must provide:
- academic marksheets & transcripts
- letters of recommendation
- a personal statement - SOP
- passport
- other supporting documents as required by the university.
Work experience: Some postgraduate courses may require relevant work experience in the field.
It's important to note that entry requirements can vary by program and may change over time. Additionally, some programs may have additional requirements, such as interviews, portfolios, or work experience.
UCD offers various scholarships and financial aid options specifically designed to support international students pursuing their education at the university. These scholarships aim to recognize academic excellence, promote diversity, and alleviate the financial burden for deserving students.
UCD Global Excellence Graduate Scholarship: This merit-based scholarship is awarded to high-achieving international students applying for eligible full-time master's programs. It covers a percentage of the tuition fees for the duration of the program.
UCD Global Undergraduate Scholarship: Intended for non-EU students, this scholarship is based on academic performance and offers financial assistance towards tuition fees for the duration of undergraduate studies.
Regional Graduate Scholarships: UCD provides scholarships targeted at students from specific regions or countries, encouraging diversity and supporting talented individuals from those areas.
UCD Ad Astra Academic Scholarship: This prestigious scholarship is awarded to outstanding students with exceptional academic achievements and offers financial support along with enrichment opportunities.
Sports Scholarships: For students who excel in sports, UCD offers scholarships to support their academic pursuits while actively participating in sports at a competitive level.
UCD Research Scholarships: These scholarships are available to support international students pursuing research-based postgraduate programs, providing funding and opportunities to engage in groundbreaking research initiatives.
Government and External Scholarships: UCD collaborates with various governments, organizations, and foundations worldwide to offer additional scholarship opportunities for international students based on specific criteria and partnerships.
The MSc in Marketing Practice at UCD equips students with practical marketing skills and theoretical knowledge, preparing them for diverse career paths within the dynamic and competitive field of marketing.
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Brand Management: Roles in managing and developing brands, including brand strategy, brand positioning, and brand communication in various industries.
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Digital Marketing: Careers in digital marketing, encompassing social media marketing, content marketing, search engine optimization (SEO), and online advertising.
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Market Research Analyst: Positions involving market research, data analysis, and consumer insights to inform marketing strategies and decision-making.
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Marketing Consultant: Opportunities in consulting firms, offering expertise to businesses on marketing strategies, market entry, and customer engagement.
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Product Management: Roles involving the development, planning, and marketing of products or services within companies.
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Advertising and Public Relations: Careers in advertising agencies or PR firms, managing campaigns, and communications for clients.
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Sales and Business Development: Positions involving sales strategies, customer relationship management, and business growth.
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Entrepreneurship: Opportunities to start a business or work within startups, applying marketing skills to drive business growth.
