LLM International Commercial Law
The LLM (Master of Laws) in International Commercial Law at University College Dublin (...
MSc Marketing
Dublin
INTAKE: September
Program Overview
The MSc in Marketing at UCD is a dynamic and comprehensive program designed to equip students with the knowledge and skills required for successful careers in marketing. It provides a solid foundation in contemporary marketing theories, strategies, and practical applications. The program integrates theoretical learning with real-world marketing challenges to prepare students for the competitive global market.
Curriculum: The curriculum covers a wide range of marketing topics including consumer behavior, marketing analytics, digital marketing, branding, market research methods, and strategic marketing management. Students engage in case studies, group projects, and practical exercises, enabling them to develop analytical, critical thinking, and problem-solving skills essential in the marketing field.
Research Focus: The program emphasizes research-oriented learning, encouraging students to conduct in-depth research projects, dissertations, or theses on various marketing topics. Students have opportunities to explore contemporary issues in marketing, employ research methodologies, and contribute to the advancement of marketing knowledge.
Industry Engagement: UCD fosters strong connections with industry leaders, providing students with exposure to the latest trends and practices in marketing. Guest lectures, workshops, and industry-led projects offer students insights into real-world marketing challenges. Additionally, collaborations with businesses and marketing agencies provide valuable networking opportunities and practical experiences.
Global Perspective: The program takes a global approach, addressing marketing challenges in an international context. Students gain insights into global market trends, cross-cultural consumer behavior, and international marketing strategies. Exposure to diverse perspectives and international case studies broadens students' understanding of marketing in different cultural and economic contexts.
Location
Dublin
Score
IELTS 7
Tuition Fee
€ 21520
Postgraduate Entry Requirements
Academic Qualifications: For admission to postgraduate programs at UCD, the general entry requirement is a minimum academic achievement of 65% or above in the student's previous academic qualifications, such as a bachelor's degree.
English Language Proficiency:
- IELTS: Overall 6.5 or 7.0 with no individual band lower than 6.0.
- TOEFL: Overall score of 90 with no section below Listening 19, Speaking 19, Writing 21, and Reading 19.
- PTE: Overall score of 63 with a minimum of 59 in each section.
- DET (Duolingo English Test): Overall score of 120 with a minimum of 110.
Students must provide:
- academic marksheets & transcripts
- letters of recommendation
- a personal statement - SOP
- passport
- other supporting documents as required by the university.
Work experience: Some postgraduate courses may require relevant work experience in the field.
It's important to note that entry requirements can vary by program and may change over time. Additionally, some programs may have additional requirements, such as interviews, portfolios, or work experience.
UCD offers various scholarships and financial aid options specifically designed to support international students pursuing their education at the university. These scholarships aim to recognize academic excellence, promote diversity, and alleviate the financial burden for deserving students.
UCD Global Excellence Graduate Scholarship: This merit-based scholarship is awarded to high-achieving international students applying for eligible full-time master's programs. It covers a percentage of the tuition fees for the duration of the program.
UCD Global Undergraduate Scholarship: Intended for non-EU students, this scholarship is based on academic performance and offers financial assistance towards tuition fees for the duration of undergraduate studies.
Regional Graduate Scholarships: UCD provides scholarships targeted at students from specific regions or countries, encouraging diversity and supporting talented individuals from those areas.
UCD Ad Astra Academic Scholarship: This prestigious scholarship is awarded to outstanding students with exceptional academic achievements and offers financial support along with enrichment opportunities.
Sports Scholarships: For students who excel in sports, UCD offers scholarships to support their academic pursuits while actively participating in sports at a competitive level.
UCD Research Scholarships: These scholarships are available to support international students pursuing research-based postgraduate programs, providing funding and opportunities to engage in groundbreaking research initiatives.
Government and External Scholarships: UCD collaborates with various governments, organizations, and foundations worldwide to offer additional scholarship opportunities for international students based on specific criteria and partnerships.
The MSc Marketing program at UCD provides students with a comprehensive understanding of marketing theories and practical skills, preparing them for successful careers in diverse marketing roles in both national and international settings.
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Brand Manager: Overseeing the development and management of brands, ensuring brand growth and market presence.
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Digital Marketing Specialist: Developing and executing digital marketing strategies, including SEO, social media, and content marketing.
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Market Research Analyst: Conducting market research to analyze consumer behavior, market trends, and competitor strategies.
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Advertising Executive: Planning and implementing advertising campaigns across various media channels.
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Product Manager: Responsible for the development and management of products or services throughout their lifecycle.
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Marketing Consultant: Providing expert advice to companies on marketing strategies, market entry, and customer engagement.
