MSc Digital Marketing

Postgraduate Entry Requirements

Academic Qualifications: International students applying for postgraduate programs at the University of Galway are generally required to have achieved a minimum academic performance equivalent to 60% or above in their previous academic qualifications.

English Language Proficiency: 

• IELTS: Overall band score of 6.5 or 7.0, with no individual section scoring below 6.
• TOEFL iBT: Overall score of 88 with minimum section scores of Listening 7, Speaking 16, Writing 18, and Reading 8.
• PTE (Pearson Test of English): Overall score of 61, with a minimum score of 48.

Students must provide:

• academic marksheets & transcripts
• letters of recommendation
• a personal statement - SOP
• passport
• other supporting documents as required by the university.

Work experience: Some postgraduate courses may require relevant work experience in the field.

It's important to note that entry requirements can vary by program and may change over time. Additionally, some programs may have additional requirements, such as interviews, portfolios, or work experience.

NUI Galway offers various scholarships and financial aid options specifically tailored to support international students pursuing their academic endeavors at the university. These scholarships aim to assist students in managing the costs associated with studying abroad and encourage academic excellence. 

International Student Scholarships: NUI Galway provides scholarships dedicated to international students based on academic merit, varying from partial tuition fee waivers to substantial scholarships covering a significant portion of tuition costs.

Government and External Scholarships: The university assists international students in availing themselves of government-funded scholarships or external funding opportunities offered by various organizations, both in Ireland and internationally. These scholarships may be country-specific or based on academic achievement and specific fields of study.

Research Scholarships: For postgraduate research students, NUI Galway offers several research scholarships and funding options. These scholarships support research projects and cover tuition fees, living expenses, or research-related costs.

Undergraduate and Postgraduate Scholarships: There are diverse scholarships available for both undergraduate and postgraduate international students across various disciplines, rewarding academic achievement and supporting talented individuals seeking higher education at NUI Galway.

Specific Program Scholarships: Some scholarships are program-specific, focusing on particular courses or areas of study, aiming to attract high-caliber students to those fields.

Graduates of the MSc in Digital Marketing program have diverse career paths.

1. Digital Marketing Manager: Careers involve overseeing digital marketing strategies, managing campaigns, and optimizing online presence for brands or organizations.

2. Social Media Manager: Opportunities exist in managing social media channels, creating engaging content, and analyzing social media metrics for brand engagement.

3. SEO Specialist: Graduates may work in optimizing websites for search engines, improving website visibility, and implementing SEO strategies.

4. Content Marketing Strategist: Careers involve developing and executing content strategies, creating compelling content, and managing content distribution channels.

5. Digital Marketing Analyst: Graduates can work in analyzing digital marketing data, conducting market research, and providing insights for informed marketing decisions.

6. E-commerce Manager: Opportunities exist in managing online sales platforms, optimizing user experience, and implementing digital marketing tactics for e-commerce.

7. Marketing Consultant: Graduates may work as consultants, providing expertise on digital marketing strategies and trends to various businesses or industries.