Griffith College offers an MSc in International Business Management with a specialization in International Tourism and Hospitality Management, designed to equip students with comprehensive knowledge and skills to thrive in the global tourism and hospitality industry. The program aims to develop expertise in managing international businesses within the tourism and hospitality sector.
Curriculum: The MSc program's curriculum integrates core business management subjects with specialized modules focused on international tourism and hospitality. It typically includes modules covering tourism economics, hospitality management, destination management, event planning, marketing strategies for the tourism industry, and sustainable tourism practices. The curriculum aims to provide a holistic understanding of the tourism and hospitality sector from a business management perspective.
Research Focus: While emphasizing practical skills, the program also places emphasis on research methodologies relevant to the tourism and hospitality industry. Students engage in research projects exploring topics such as tourism trends, destination marketing, customer experience management, sustainable tourism development, and the impact of technology on the tourism sector.
Industry Engagement: Griffith College fosters connections with the tourism and hospitality industry to provide practical insights. The program facilitates industry engagement through guest lectures by industry professionals, field trips to hospitality establishments, internships, and collaborative projects. Such engagements offer students practical exposure, networking opportunities, and insights into current industry practices.
Global Perspective: The MSc in International Business Management (International Tourism and Hospitality Management) at Griffith College integrates a global perspective into its curriculum. It addresses global tourism trends, cross-cultural management in hospitality, international destination marketing, and the impact of globalization on tourism and hospitality businesses. Modules might include discussions on international hospitality operations, tourism policies, and cultural tourism.