MSc in Digital Media with Business Analytics

Carlow

 

INTAKE: September

Program Overview

The MSc in Digital Media with Business Analytics at SETU is a program meticulously crafted to prepare students for leadership roles in the dynamic and rapidly evolving field of digital media and business analytics. This program equips students with the knowledge and skills needed to navigate the digital landscape, create compelling digital content, and leverage data-driven insights to drive business success.

Curriculum: The program's curriculum is thoughtfully designed to provide students with a comprehensive understanding of digital media and business analytics. Courses encompass a wide range of topics, including digital content creation, social media marketing, data analysis, marketing analytics, and digital strategy. Students gain hands-on experience with industry-standard digital tools and technologies.

Research Focus: SETU places a strong emphasis on research within the field of digital media and business analytics. Students are encouraged to engage in research projects that explore emerging trends, consumer behavior in the digital age, and data-driven marketing strategies. The faculty, comprised of experienced researchers, actively support and mentor students in their research endeavors, fostering a culture of inquiry and innovation.

Industry Engagement: One of SETU's strengths is its extensive industry connections. The MSc program incorporates practical experiences, internships, and collaborations with digital media companies and marketing agencies, ensuring that students gain real-world exposure to the dynamic digital media and business analytics industry. This practical engagement equips graduates with the skills and knowledge needed to excel in digital marketing and analytics roles.

Global Perspective: SETU promotes a global perspective within its programs, including the MSc in Digital Media with Business Analytics. The curriculum explores international digital media practices, global consumer behavior, and comparative approaches to digital marketing and analytics. The diverse student body and faculty enrich the program with a multitude of global perspectives and insights, preparing graduates for success in a globalized digital landscape.

Pollster Education

Location

Carlow

Pollster Education

Score

IELTS 6.5

Pollster Education

Tuition Fee

€ 11250

Postgraduate Entry Requirements

Academic Qualifications: A minimum of 60% or above in your previous academic qualifications is required for most postgraduate programs.

English Language Proficiency:

  • IELTS: Overall score of 6.5 or 7.0, with a minimum of 6 in each section.
  • TOEFL: An overall score of 90, with no less than 18 in each section.
  • PTE: An overall score of 64, with a minimum of 58 in each section.
  • DET (Duolingo English Test): An overall score of 100.

Students must provide:

  • academic marksheets & transcripts
  • letters of recommendation
  • a personal statement - SOP
  • passport
  • other supporting documents as required by the university.

Work experience: Some postgraduate courses may require relevant work experience in the field.

It's important to note that entry requirements can vary by program and may change over time. Additionally, some programs may have additional requirements, such as interviews, portfolios, or work experience.

South East Technological University offers a range of scholarships tailored to support and recognize the academic achievements of international students. These scholarships aim to facilitate access to high-quality education and contribute to the university's diverse and dynamic learning environment. 

International Merit Scholarships: These scholarships are designed to reward outstanding academic performance. They are available for both undergraduate and postgraduate students and can significantly offset tuition costs.

Research Scholarships: South East Technological University encourages international students to engage in groundbreaking research. Research scholarships may be available to assist students in various research projects, contributing to advancements in their respective fields.

Diversity Scholarships: The university recognizes the value of a diverse and inclusive student body. Diversity scholarships aim to support students from a range of backgrounds and promote multiculturalism within the university community.

Excellence in Sports Scholarships: For international students with exceptional sporting talents, excellence in sports scholarships may be an option. These scholarships recognize and support student-athletes in their pursuit of academic and athletic success.

Exchange Program Scholarships: South East Technological University encourages international exchange programs to promote cross-cultural understanding. Scholarships may be available for students participating in exchange programs with partner institutions.

Industry-Specific Scholarships: Some scholarships are designed for students pursuing specific fields of study, such as STEM (Science, Technology, Engineering, and Mathematics) disciplines, arts, or business. These scholarships may be provided in collaboration with industry partners.

Community Engagement Scholarships: The university values community involvement and engagement. Scholarships may be awarded to students who actively contribute to the local community through volunteer work and civic participation.

Graduates of the MSc in Digital Media with Business Analytics program at SETU have a wide array of career options available in the field of digital media and business analytics.

  1. Digital Marketing Manager: Graduates can assume roles as digital marketing managers, overseeing digital marketing campaigns, content creation, and data-driven strategies.

  2. Social Media Strategist: Opportunities exist for graduates to specialize in social media marketing, creating and implementing social media campaigns that engage and convert customers.

  3. Business Analyst: Graduates may work as business analysts, using data analysis and insights to drive business decision-making and strategy.

  4. Data Analytics Consultant: Graduates can become data analytics consultants, providing expertise to organizations seeking to optimize their data-driven marketing efforts.

  5. Content Marketing Specialist: Graduates can pursue careers as content marketing specialists, creating and curating digital content that resonates with target audiences.

  6. Digital Strategy Consultant: Opportunities are available for graduates to work as digital strategy consultants, guiding businesses in leveraging digital media and data analytics to achieve their goals.


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