MSc Marketing

Dublin

 

INTAKE: Jan & Sept

Program Overview

The MSc in Marketing at DBS is a forward-thinking program that immerses students in the world of marketing, focusing on marketing strategy, consumer insights, and digital marketing. It prepares students to become experts in crafting effective marketing campaigns and strategies.

Curriculum: The program's curriculum is thoughtfully structured to encompass a wide range of topics, including brand management, market research, digital marketing, and consumer behavior. Students gain a comprehensive understanding of marketing theory and practical applications in various industries, including retail, technology, and entertainment.

Research Focus: DBS's MSc in Marketing places a strong emphasis on research and innovation in marketing. Students are encouraged to engage in research projects, analyze marketing trends, and develop strategies for maximizing the impact of marketing campaigns.

Industry Engagement: DBS maintains strong connections with marketing agencies, advertising firms, and a wide range of industries where marketing is pivotal. These connections provide students with opportunities for internships, practical experience, and collaboration with marketing professionals actively working in various sectors. It ensures that students are well-prepared for real-world marketing challenges.

Global Perspective: The program takes a global perspective on marketing, recognizing the international nature of marketing and the importance of adapting strategies for diverse markets and cultures. With a diverse student body and faculty with international expertise, the program ensures students understand the global dimensions of marketing and can apply their knowledge in international marketing contexts.

Pollster Education

Location

Dublin

Pollster Education

Score

IELTS 6.5

Pollster Education

Tuition Fee

€ 13500

Postgraduate Entry Requirements

Academic Qualifications: For postgraduate programs, international students generally need a minimum academic qualification of 55% or above in their prior educational qualifications.

English Language Proficiency: 

  • IELTS: Overall 6.5 or 7.0, with a minimum of 6.0 in each section.
  • TOEFL: Overall score of 78.
  • PTE: Overall score of 52.
  • DET (Duolingo English Test): Overall score of 105.

Students must provide:

  • academic marksheets & transcripts
  • letters of recommendation
  • a personal statement - SOP
  • passport
  • other supporting documents as required by the university.

Work experience: Some postgraduate courses may require relevant work experience in the field.

It's important to note that entry requirements can vary by program and may change over time. Additionally, some programs may have additional requirements, such as interviews, portfolios, or work experience.

DBS recognizes the significance of making education accessible to international students and, therefore, offers various scholarships and financial aid opportunities to assist them in their academic journey.

International Student Scholarships: DBS provides a range of scholarships specifically designed for international students. These scholarships may be merit-based, need-based, or a combination of both, depending on the criteria established for each award. They aim to reward exceptional academic achievement and provide financial support to deserving students.

Diversity Scholarships: DBS values diversity and encourages students from various backgrounds to pursue their education at the institution. To promote inclusivity, the Diversity Scholarships are available to students who bring unique perspectives and experiences to the DBS community. These scholarships are aimed at fostering a multicultural and inclusive learning environment.

External Funding Sources: DBS assists international students in identifying and applying for external funding opportunities, such as government scholarships, corporate sponsorships, and grants offered by various organizations. The institution's financial aid office provides guidance and resources to help students access these external funding sources.

Work-Study Programs: DBS offers work-study programs that allow international students to gain valuable work experience while pursuing their degrees. These opportunities can help students offset their educational expenses and gain practical skills in their chosen field of study.

Financial Counseling and Support: DBS is ensuring that international students have access to financial counseling services. The institution's dedicated financial aid office provides guidance on budgeting, financial planning, and managing educational expenses, helping students make informed financial decisions.

Graduates of the MSc in Marketing at Dublin Business School have a wide array of career opportunities in the field of marketing. 

  1. Brand Manager: Graduates can work as brand managers, responsible for managing and developing brand strategies for companies.

  2. Marketing Analyst: Opportunities exist for graduates as marketing analysts, analyzing market trends and consumer behavior to make data-driven decisions.

  3. Digital Marketing Specialist: Graduates can pursue careers as digital marketing specialists, focusing on online advertising and social media marketing.

  4. Market Researcher: Those interested in research can work as market researchers, conducting studies to understand market dynamics and customer preferences.

  5. Advertising Manager: Graduates can become advertising managers, overseeing advertising campaigns and strategies for businesses.

  6. Product Manager: Opportunities exist as product managers, responsible for the development and marketing of specific products.

  7. Social Media Manager: Graduates can work as social media managers, managing and optimizing a brand's presence on social platforms.

  8. Marketing Consultant: Those with expertise can become marketing consultants, advising businesses on marketing strategies and tactics.


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