MBA (Marketing)

Dublin

 

INTAKE: Jan, Apr & Sep

Program Overview

The MBA in Marketing at DBS is a forward-thinking program that immerses students in the world of marketing, focusing on the development and execution of marketing strategies to drive business success. It prepares students to become marketing experts, equipping them with the skills to address the challenges and opportunities in the ever-evolving marketing landscape.

Curriculum: The program's curriculum is thoughtfully structured to encompass a wide range of topics, including consumer behavior, market research, digital marketing, and brand management. Students gain a comprehensive understanding of marketing theory and practical applications in a variety of industries.

Research Focus: DBS's MBA in Marketing emphasizes the importance of research and data-driven decision-making in marketing. Students are encouraged to engage in research projects, analyze market trends, and develop effective marketing strategies based on data and insights.

Industry Engagement: DBS maintains strong connections with marketing agencies, advertising firms, and a wide range of industries. These connections offer students opportunities for internships, practical experience, and collaboration with marketing professionals actively working in various sectors. It ensures that students are well-prepared for real-world marketing challenges.

Global Perspective: The program takes a global perspective on marketing, recognizing the international nature of markets and the impact of globalization on consumer behavior. With a diverse student body and faculty with international expertise, the program ensures students understand the global dimensions of marketing, including cultural diversity and international marketing strategies.

Pollster Education

Location

Dublin

Pollster Education

Score

IELTS 6.5

Pollster Education

Tuition Fee

€ 13500

Postgraduate Entry Requirements

Academic Qualifications: For postgraduate programs, international students generally need a minimum academic qualification of 55% or above in their prior educational qualifications.

English Language Proficiency: 

  • IELTS: Overall 6.5 or 7.0, with a minimum of 6.0 in each section.
  • TOEFL: Overall score of 78.
  • PTE: Overall score of 52.
  • DET (Duolingo English Test): Overall score of 105.

Students must provide:

  • academic marksheets & transcripts
  • letters of recommendation
  • a personal statement - SOP
  • passport
  • other supporting documents as required by the university.

Work experience: Some postgraduate courses may require relevant work experience in the field.

It's important to note that entry requirements can vary by program and may change over time. Additionally, some programs may have additional requirements, such as interviews, portfolios, or work experience.

DBS recognizes the significance of making education accessible to international students and, therefore, offers various scholarships and financial aid opportunities to assist them in their academic journey.

International Student Scholarships: DBS provides a range of scholarships specifically designed for international students. These scholarships may be merit-based, need-based, or a combination of both, depending on the criteria established for each award. They aim to reward exceptional academic achievement and provide financial support to deserving students.

Diversity Scholarships: DBS values diversity and encourages students from various backgrounds to pursue their education at the institution. To promote inclusivity, the Diversity Scholarships are available to students who bring unique perspectives and experiences to the DBS community. These scholarships are aimed at fostering a multicultural and inclusive learning environment.

External Funding Sources: DBS assists international students in identifying and applying for external funding opportunities, such as government scholarships, corporate sponsorships, and grants offered by various organizations. The institution's financial aid office provides guidance and resources to help students access these external funding sources.

Work-Study Programs: DBS offers work-study programs that allow international students to gain valuable work experience while pursuing their degrees. These opportunities can help students offset their educational expenses and gain practical skills in their chosen field of study.

Financial Counseling and Support: DBS is ensuring that international students have access to financial counseling services. The institution's dedicated financial aid office provides guidance on budgeting, financial planning, and managing educational expenses, helping students make informed financial decisions.

Graduates of the MBA in Marketing at Dublin Business School have a wide array of career opportunities in the field of marketing. 

  1. Marketing Manager: Graduates can work as marketing managers, overseeing all aspects of marketing strategy and campaign execution.

  2. Digital Marketing Specialist: Opportunities exist for graduates as digital marketing specialists, focusing on online marketing channels and strategies, including SEO, social media, and PPC advertising.

  3. Brand Manager: Graduates can pursue careers as brand managers, responsible for developing and maintaining brand identity and positioning.

  4. Market Research Analyst: Those interested in market research can work as analysts, conducting research to understand market trends and consumer behavior.

  5. Product Manager: Graduates can work as product managers, overseeing the development and management of product lines and portfolios.

  6. Advertising Account Executive: Opportunities exist in advertising as account executives, managing client relationships and campaign implementation in advertising agencies.

  7. Social Media Manager: Graduates can become social media managers, responsible for creating and executing social media marketing strategies.

  8. Content Marketing Specialist: Those passionate about content marketing can work as specialists, creating and optimizing content to engage and convert audiences.


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