MSc Accounting and Financial Management
This course is designed for those seeking a higher level of education combined with the...
BA (Hons) Event Management
Coventry
INTAKE: Jan & Sept
Program Overview
Coventry University's BA (Hons) Event Management program is designed to provide students with a comprehensive understanding of the events industry and equip them with the skills needed to plan, organize, and execute successful events. This program offers students the opportunity to explore various types of events, including corporate events, festivals, conferences, and experiential marketing campaigns. Through theoretical study, practical experience, and industry placements, students develop the knowledge and expertise required to thrive in the fast-paced and dynamic field of event management.
Curriculum: The curriculum of the BA (Hons) Event Management program at Coventry University covers a wide range of topics relevant to the events industry. Courses include event planning and logistics, event marketing and promotion, event risk management, budgeting and finance for events, and project management. Students also have the opportunity to specialize in specific areas of event management, such as sports events, cultural events, or corporate events, through elective modules or practical projects.
Research Focus: Coventry University emphasizes the importance of research within the field of event management. Faculty members are actively engaged in research projects exploring emerging trends, innovative event concepts, audience engagement strategies, and sustainability in events. Students have the opportunity to participate in research activities, undertake independent research projects, and apply research findings to develop creative and impactful event concepts and experiences.
Industry Engagement: The BA (Hons) Event Management program at Coventry University fosters strong industry engagement through partnerships with event companies, venues, industry associations, and professional event planners. The university collaborates with industry partners to provide students with opportunities for internships, work placements, and live event projects. Through guest lectures, site visits, and industry workshops, students gain valuable insights into industry best practices, trends, and real-world event management experiences.
Global Perspective: In today's globalized world, events have become increasingly international in scope, requiring event managers to have a global perspective. Coventry University integrates a global outlook into its BA (Hons) Event Management program, exposing students to international events, cross-cultural communication, and global event trends. Students have the opportunity to study abroad, participate in international event conferences, and collaborate with event professionals from different cultural backgrounds, preparing them to work effectively in diverse event environments around the world.
Location
Coventry
Score
IELTS 6
Tuition Fee
£ 16800
Undergraduate Entry Requirements
Academic Qualifications: Applicants should have successfully completed their secondary education with a minimum overall score of 60% or equivalent in their respective country's grading system.
English language proficiency:
- IELTS: A minimum overall score of 6.0 with no individual component below 5.5.
- TOEFL: A minimum overall score of 79, with at least 18 in Listening , Reading , Speaking, and Writing.
- PTE Academic: A minimum overall score of 65 with no individual score below 59.
- Some programs may have specific subject prerequisites or additional requirements.
Students must provide:
- academic marksheets & transcripts
- letters of recommendation
- a personal statement - SOP
- passport
- other supporting documents as required by the university.
It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.
Coventry University offers a range of scholarships and bursaries to undergraduate international students, based on academic merit and financial need.
Future Global Leaders Scholarship: This scholarship is available for undergraduate and postgraduate students and covers up to 50% of the tuition fees. It is awarded based on academic excellence, extracurricular activities, and leadership skills.
Sports Scholarships: Coventry University offers sports scholarships to students who excel in their chosen sport. The scholarship covers financial support, coaching, and access to university sports facilities.
GREAT Scholarships: Coventry University is a partner of the GREAT Scholarship Scheme, which offers scholarships to students from selected countries. The scholarship covers up to £10,000 of tuition fees.
Coventry University Alumni Discount: Coventry University offers a 15% discount on the tuition fees for international students who have previously studied at the university.
It is important to note that eligibility criteria, application deadlines, and award amounts vary for each scholarship.
Graduates of Coventry University's BA (Hons) Event Management program have a diverse range of career opportunities in the dynamic and fast-growing events industry. With a combination of theoretical knowledge, practical skills, and industry experience gained through the program, graduates are well-equipped to pursue various roles within the events sector.
Event Manager: Many graduates pursue careers as event managers, responsible for planning, organizing, and executing a wide range of events, including conferences, exhibitions, festivals, corporate events, and charity fundraisers. Event managers oversee all aspects of event planning, from budgeting and logistics to marketing and on-site coordination, ensuring that events run smoothly and meet clients' objectives.
Event Coordinator: Graduates may work as event coordinators, assisting event managers in the planning and execution of events. Event coordinators handle tasks such as venue booking, vendor coordination, attendee registration, and logistics management. They play a crucial role in supporting the event management team and ensuring that all details are attended to for successful event delivery.
Wedding Planner: Some graduates specialize in wedding planning, helping couples plan and coordinate their special day. Wedding planners work closely with clients to understand their vision, select vendors, create timelines, and manage budgets to bring weddings to life. They handle everything from venue selection and decor arrangement to coordinating wedding-day logistics, ensuring a seamless and memorable experience for couples and their guests.
Festival Organizer: Graduates may pursue careers as festival organizers, responsible for planning and managing large-scale festivals and outdoor events. Festival organizers work on aspects such as programming, artist booking, site design, ticketing, and crowd management. They collaborate with vendors, sponsors, and local authorities to ensure the success and safety of the festival.
Corporate Event Planner: Many graduates specialize in corporate event planning, organizing events for businesses and organizations, such as conferences, product launches, and team-building activities. Corporate event planners work closely with corporate clients to understand their objectives and deliver events that align with their brand and messaging. They handle logistics, venue selection, speaker coordination, and attendee management to create impactful corporate events.
Event Marketing Specialist: Graduates may pursue careers as event marketing specialists, responsible for promoting events and driving attendance through various marketing channels. Event marketing specialists develop marketing strategies, create promotional materials, and execute digital and traditional marketing campaigns to attract attendees and generate buzz around events. They analyze marketing metrics and feedback to continuously improve event promotion strategies.
Venue Manager: Some graduates may work as venue managers, overseeing the operations of event venues such as hotels, conference centers, and event spaces. Venue managers handle bookings, event scheduling, staff management, and facility maintenance to ensure that venues are well-equipped to host successful events. They liaise with clients and event planners to meet their requirements and provide exceptional service.
