Master of Marketing Management (Advanced)

Hobart - Tasmania

 

INTAKE: Jul & Feb

Program Overview

The Master of Marketing Management (Advanced) at UTAS is an innovative program designed to nurture students into accomplished marketing professionals. This program provides an in-depth understanding of marketing principles and strategies, emphasizing advanced techniques and practices. It equips graduates with the skills and knowledge required to excel in the competitive field of marketing management.

Curriculum: The curriculum for the Master of Marketing Management (Advanced) program at UTAS is thoughtfully constructed to provide students with a comprehensive education in marketing. Core subjects encompass marketing strategy, consumer behavior, digital marketing, and market research. The advanced designation means that the program delves into more complex and nuanced aspects of marketing, preparing students for leadership roles in the field.

Research Focus: The University of Tasmania places a strong emphasis on research, and this ethos extends to the Master of Marketing Management (Advanced) program. Students are encouraged to engage in research projects that investigate marketing trends, consumer insights, and market dynamics. Access to research centers, experienced faculty mentors, and resources support research endeavors, contributing to a deeper understanding of marketing practices.

Industry Engagement: UTAS maintains strong connections with the marketing industry, and these connections are integral to the Master of Marketing Management (Advanced) program. Students benefit from industry-informed curriculum development, guest lectures by marketing experts, and opportunities for internships and collaborations with marketing agencies and organizations. These connections ensure graduates are well-prepared to meet the demands of marketing management roles that require a deep understanding of industry practices.

Global Perspective: The Master of Marketing Management (Advanced) program at UTAS is designed with a global outlook. It equips students with the skills and knowledge needed to navigate the international marketing landscape. This program encourages global thinking and provides opportunities for international study, collaborative projects with students from diverse backgrounds, and the use of UTAS's extensive global network for gaining valuable insights and experiences.

Pollster Education

Location

Hobart - Tasmania

Pollster Education

Score

IELTS 6.5

Pollster Education

Tuition Fee

AUD 39450

Postgraduate Entry Requirements:

Academic Requirements: For admission to postgraduate programs at the University of Tasmania, international students should have a minimum academic qualification of 65% or above from their previous education.

English Language Proficiency:

  • IELTS: Overall band score of 6.5 or 7.0, with no individual component score below 6.0.
  • TOEFL:Overall score of 88, with a minimum of 16 in listening, 16 in reading, 22 in writing, and 18 in speaking.
  • PTE: Overall score of 58, with a minimum of 50 in all sections.

Students must provide:

  • academic marksheets & transcripts
  • letters of recommendation
  • a personal statement - SOP
  • passport
  • other supporting documents as required by the university.

Work experience: Some postgraduate courses may require relevant work experience in the field.

It's important to note that entry requirements can vary by program and may change over time. Additionally, some programs may have additional requirements, such as interviews, portfolios, or work experience.

The University of Tasmania is dedicated to making quality education accessible to international students from around the world. They offer a range of scholarships that can significantly ease the financial burden of pursuing a degree in Australia.

  1. Tasmania International Scholarships (TIS): These scholarships are designed to attract high-achieving international students. They cover a portion of tuition fees for undergraduate and postgraduate courses, making the university's programs even more affordable.
  2. UTAS Accommodation Bursary: To ensure that international students have access to quality accommodation, the university offers the UTAS Accommodation Bursary, which provides financial support for students living on campus.
  3. Australia Awards Scholarships: These prestigious scholarships are funded by the Australian government and are available to outstanding international students. Recipients gain access to world-class education and research opportunities at the University of Tasmania.
  4. Endeavour Scholarships and Fellowships: International students can apply for the Australian government's Endeavour Scholarships and Fellowships program, which offers financial support for study, research, or professional development at the University of Tasmania.
  5. Specific Country Scholarships: The University of Tasmania provides scholarships targeted at students from specific countries, promoting diversity and cultural exchange among the student body.
  6. Research Scholarships: For those pursuing research-based programs, the university offers a range of scholarships to support graduate research students in their academic and research endeavors.
  7. Sports Scholarships: Talented athletes looking to combine their passion for sports with higher education can apply for sports scholarships, which provide support for both their academic and athletic pursuits.
  8. Foundation Studies Scholarships: International students who need to complete a foundation studies program before commencing their degree can apply for scholarships to assist with this preparatory phase.

Graduates of the Master of Marketing Management (Advanced) program at the University of Tasmania have a wide range of career options in the field of marketing management.

  1. Marketing Manager: Graduates can work as marketing managers, responsible for developing marketing strategies, managing campaigns, and overseeing marketing teams.

  2. Product Manager: These professionals focus on product development, marketing, and strategy, ensuring products are aligned with consumer needs and market trends.

  3. Brand Manager: Brand managers are responsible for brand development, maintenance, and promotion, ensuring a consistent brand identity.

  4. Digital Marketing Manager: In the digital age, digital marketing managers oversee online marketing efforts, including social media, SEO, and email marketing.

  5. Market Research Analyst: Graduates can work in roles that involve researching market trends, consumer behavior, and competitive landscapes to inform marketing strategies.

  6. Advertising Manager: Advertising managers lead advertising campaigns, collaborating with creative teams to develop effective advertisements.

  7. Public Relations Manager: Public relations managers focus on building and maintaining a positive public image for organizations, handling media relations and communication.

  8. Social Media Manager: Social media managers are responsible for creating and executing social media strategies to engage and grow online communities.

  9. Content Marketing Manager: Content marketing managers oversee content creation and distribution, ensuring it aligns with marketing goals.

  10. Marketing Consultant: Graduates can work as marketing consultants, providing expertise to organizations seeking external marketing advice and strategies.

  11. E-commerce Manager: E-commerce managers oversee online sales platforms, optimizing the user experience and driving sales.


Similar Courses
WhatsApp Enquiry Call Enquiry