Master of Accounting
The Master of Accounting program at Monash University offers a compreh...
Master of Management and Master of Applied Marketing
Caulfield
INTAKE: Jul & Feb
Program Overview
The Master of Management and Master of Applied Marketing program at Monash University is a distinguished dual-degree offering that unites two vital fields: management and applied marketing. This program is meticulously structured to deliver students a comprehensive education that equips them with the skills and knowledge required for thriving careers in management and marketing.
Curriculum: The program's curriculum is thoughtfully designed to provide students with a well-rounded understanding of management principles, marketing strategies, consumer behavior, branding, and market analysis. Students will gain in-depth knowledge of key topics, including strategic management, digital marketing, advertising, leadership, and marketing analytics. This holistic curriculum ensures that graduates have the skill set needed to excel in both management and applied marketing.
Research Focus: Monash University's rich tradition of research excellence is seamlessly woven into the program's fabric. Students have the opportunity to engage in research projects related to marketing trends, consumer insights, and business strategies. The research focus enhances students' analytical skills and prepares them to address complex marketing and management challenges.
Industry Engagement: The program places a strong emphasis on industry engagement, reflecting Monash University's close ties to the business and marketing sectors. Students have access to internships, cooperative education programs, and industry mentors, enabling them to gain practical experience in management and marketing. This hands-on exposure enhances their employability and ensures they are well-prepared for the challenges of these sectors.
Global Perspective: Monash University's global outlook is deeply embedded in the program. Students from diverse backgrounds come together, enriching the learning experience with cross-cultural insights. This global exposure equips graduates to operate effectively in the international business and marketing landscape, which is characterized by diverse consumer behaviors, global market dynamics, and complex management challenges.
Location
Caulfield
Score
IELTS 6.5
Tuition Fee
AUD 50000
Postgraduate Entry Requirements:
Academic Qualifications: To be eligible for postgraduate programs, international students should hold a bachelor's degree or equivalent qualification from a recognized institution. Minimum 65% in your previous academic qualifications.
English Language Proficiency:
- IELTS: Overall 6.5 or 7.0, depending on the program, with no band less than 6.0.
- TOEFL: Overall 79, with minimum subsection scores of Listening 12, Reading 13, Writing 21, and Speaking 18.
- PTE: Overall 58, with a minimum of 50 in each section.
Students must provide:
- academic marksheets & transcripts
- letters of recommendation
- a personal statement - SOP
- passport
- other supporting documents as required by the university.
Work experience: Some postgraduate courses may require relevant work experience in the field.
It's important to note that entry requirements can vary by program and may change over time. Additionally, some programs may have additional requirements, such as interviews, portfolios, or work experience.
Monash University offers a range of scholarships to both domestic and international students to help cover the cost of tuition fees, living expenses, and other study-related costs. These scholarships are awarded based on academic excellence, financial need, leadership potential, and other criteria.
- Monash International Merit Scholarship: This scholarship is offered to international students who have demonstrated academic excellence in their previous studies. The scholarship provides up to $10,000 per annum for the duration of the student's course.
- Monash Graduate Scholarship: This scholarship is available to high-achieving domestic and international students who are undertaking a graduate research degree at Monash University. The scholarship provides a living allowance of $29,500 per annum, as well as a range of other benefits.
- Monash Asylum Seekers Scholarship: This scholarship is designed to provide financial assistance to asylum seekers who are undertaking undergraduate or postgraduate study at Monash University. The scholarship covers the cost of tuition fees, as well as a range of other study-related expenses.
- Monash Equity Scholarship: This scholarship is offered to students who have experienced financial hardship or other forms of disadvantage that have impacted their ability to succeed academically. The scholarship provides up to $6,000 per annum to assist with living expenses and other costs.
- Monash Indigenous Scholarship: This scholarship is available to Indigenous students who are undertaking undergraduate or postgraduate study at Monash University. The scholarship provides a range of benefits, including financial assistance, mentoring, and academic support.
Graduates of the Master of Management and Master of Applied Marketing program at Monash University have a wide array of career opportunities spanning the fields of management and marketing. The program's strong academic foundation, research exposure, and industry connections open doors to diverse career paths.
-
Marketing Manager: Graduates can work as marketing managers, responsible for overseeing marketing campaigns, brand strategies, and consumer engagement.
-
Digital Marketing Specialist: Graduates are well-prepared for roles as digital marketing specialists, focusing on online marketing strategies, SEO, and social media campaigns.
-
Product Manager: Graduates can become product managers, driving the development and marketing of products to meet consumer demands.
-
Market Research Analyst: Graduates can work as market research analysts, collecting and analyzing data to inform marketing strategies.
-
Advertising Account Executive: Graduates can become advertising account executives, managing client relationships and coordinating advertising campaigns.
-
Brand Strategist: Some graduates may choose roles as brand strategists, developing and implementing strategies to enhance brand identity.
-
Sales and Business Development Manager: Graduates are well-equipped to work in sales and business development roles, growing market share and expanding customer bases.
-
Public Relations Specialist: Graduates can work as public relations specialists, managing communication between organizations and the public.
