BBA in Global Hospitality Management - Resort Development and Management

Crans-Montana Switzerland

 

INTAKE: Feb & Sept

Program Overview

Les Roches Switzerland is a prestigious hospitality management school located in Bluche, Switzerland. It offers a Bachelor of Business Administration (BBA) in Global Hospitality Management with a specialization in Resort Development and Management. This program equips students with the knowledge and skills necessary to succeed in the dynamic and fast-paced hospitality industry, particularly in the realm of resort development and management.

Curriculum: The curriculum of the BBA in Global Hospitality Management - Resort Development and Management at Les Roches Switzerland is designed to provide students with a comprehensive understanding of both the theoretical and practical aspects of hospitality management. Courses cover a wide range of topics including finance, marketing, human resources, operations management, and strategic planning, all tailored to the unique challenges and opportunities of resort development and management. Students also engage in hands-on learning experiences through internships, industry projects, and simulations to apply their knowledge in real-world settings.

Research Focus: Les Roches Switzerland emphasizes a research-oriented approach to learning, encouraging students to explore and analyze current trends, challenges, and innovations within the hospitality industry, with a particular focus on resort development and management. Through research projects, case studies, and guest lectures from industry experts, students gain insights into the latest strategies, technologies, and best practices shaping the future of resorts worldwide.

Industry Engagement: One of the hallmarks of Les Roches Switzerland is its strong ties to the hospitality industry. The school maintains partnerships with leading resort chains, luxury hotel brands, and industry associations, providing students with numerous opportunities for internships, networking, and professional development. Students benefit from guest lectures, industry visits, and internship placements at renowned resorts around the globe, enabling them to gain firsthand experience and build valuable connections within the industry.

Global Perspective: As a truly international institution, Les Roches Switzerland fosters a global perspective among its students, preparing them to thrive in diverse cultural and business environments. With a multicultural student body and faculty, as well as campuses in Switzerland, Spain, and China, the school offers a rich cross-cultural learning experience. Students learn to appreciate the nuances of global hospitality trends, adapt to different cultural norms, and develop a global mindset essential for success in the interconnected world of hospitality.

Pollster Education

Location

Crans-Montana Switzerland

Pollster Education

Score

IELTS 6

Pollster Education

Tuition Fee

CHf 30750

Undergraduate Entry Requirements

Application Fee: CHF 275

Academic Qualifications: Prospective undergraduate students typically need to have completed their secondary education with a minimum academic achievement of 50% or above in their high school or equivalent qualifications.

English Language Proficiency:

  • IELTS: A minimum overall score of 6.0 with no individual component below 5.5.
  • TOEFL: A minimum overall score of 70 is required.

Students must provide:

  • academic marksheets & transcripts
  • letters of recommendation
  • a personal statement - SOP
  • passport
  • other supporting documents as required by the university.

It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.

Les Roches Switzerland is committed to supporting international students in pursuing their education and fostering academic excellence. The institution offers a range of scholarships and financial aid options to help students achieve their educational goals. These scholarships may vary in eligibility criteria and award amounts but are typically designed to recognize outstanding academic achievement, leadership potential, and contributions to the community.

Academic Excellence Scholarships: These scholarships are typically awarded to students who have demonstrated exceptional academic performance in their previous studies. Eligibility may be based on high school or undergraduate academic records, standardized test scores, and other academic achievements.

Merit-Based Scholarships: Merit-based scholarships recognize students who have excelled in various areas, including academics, extracurricular activities, leadership, and community involvement. These scholarships may consider a holistic assessment of a student's achievements and potential.

Need-Based Scholarships: Need-based scholarships are designed to assist students who demonstrate financial need. Eligibility for these scholarships may be determined based on a thorough assessment of the student's financial circumstances.

Diversity Scholarships: Les Roches Switzerland values diversity and may offer scholarships to students from underrepresented backgrounds or from specific regions or countries to promote cultural diversity and inclusivity on campus.

Industry-Specific Scholarships: Some scholarships may be tailored to students pursuing specific fields within the hospitality and business industries. These scholarships may target areas such as culinary arts, hotel management, entrepreneurship, and more.

Graduates of the BBA in Global Hospitality Management - Resort Development and Management program at Les Roches Switzerland are well-positioned to pursue diverse and rewarding career paths within the hospitality industry.

Resort Manager: With a deep understanding of resort operations, strategic planning, and guest experience management, graduates can pursue roles as resort managers. They oversee all aspects of resort operations, including accommodation, food and beverage, leisure activities, and guest services, ensuring the smooth and efficient functioning of the resort while maintaining high standards of quality and customer satisfaction.

Hospitality Consultant: Graduates with a specialization in resort development and management can leverage their expertise to work as hospitality consultants. They provide strategic advice and support to resort owners and developers, helping them identify market opportunities, optimize operations, and enhance the overall guest experience. Hospitality consultants may also assist with feasibility studies, investment analysis, and project management for resort development initiatives.

Real Estate Developer: For graduates interested in the intersection of hospitality and real estate, careers as real estate developers offer exciting opportunities. They can work for property development firms or venture into entrepreneurship, identifying, acquiring, and developing properties for resort projects. Real estate developers play a crucial role in shaping the landscape of the hospitality industry, creating innovative and sustainable resort destinations that cater to the evolving needs of travelers.

Revenue Manager: Revenue management is a critical function within the hospitality industry, particularly for resorts seeking to optimize pricing and maximize profitability. Graduates with a strong background in resort development and management can pursue roles as revenue managers, analyzing market trends, managing pricing strategies, and implementing revenue optimization techniques to drive financial performance and enhance the competitiveness of resorts in the market.

Destination Marketing Manager: Resorts rely on effective destination marketing to attract visitors and drive tourism revenue. Graduates can pursue careers as destination marketing managers, working for tourism boards, destination management organizations, or resort marketing agencies. They develop and implement marketing campaigns, promotional strategies, and partnerships to showcase resort destinations, attract target markets, and increase visitor arrivals, ultimately contributing to the economic growth and sustainability of tourism destinations.

Event Planning and Management: Events play a significant role in the success of resorts, from corporate conferences and weddings to festivals and entertainment programs. Graduates with expertise in resort development and management can pursue careers in event planning and management, overseeing the planning, coordination, and execution of events at resorts. They work closely with clients, vendors, and internal teams to ensure seamless event experiences that meet the needs and expectations of guests.


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