MBA in Marketing Management

New York City, New York

 

INTAKE: Jan & Sept

Program Overview

Pace University is a prestigious institution known for its dedication to providing students with a top-tier education and fostering their professional growth. Offering a diverse array of graduate programs, one standout option is the Master of Business Administration (MBA) with a specialized focus on Marketing Management.Pace University's AACSB-accredited MBA in Marketing Management program stands as a testament to academic excellence, preparing students for successful careers in the competitive realm of marketing. The blend of academic rigor, practical exposure, faculty expertise, and a global perspective make this program an attractive choice for those aspiring to lead and innovate in the marketing domain.Pace University's MBA in Marketing Management program, combined with its strategic location in New York City, offers students access to industry connections, internships, and networking opportunities that can further enhance their career prospects in the competitive field of marketing management. The program is designed to equip graduates with the practical skills and knowledge needed to thrive in a rapidly evolving business landscape.

Curriculum:

  1. AACSB-Accredited Program: The MBA in Marketing Management at Pace University holds accreditation from the Association to Advance Collegiate Schools of Business (AACSB). This accreditation is a hallmark of academic quality, affirming that the program meets stringent standards in terms of faculty qualifications, curriculum relevancy, and overall educational excellence.

  2. Academic Excellence: Pace University's MBA in Marketing Management is designed to provide a comprehensive and contemporary understanding of marketing strategies, consumer behavior, market research, and digital marketing. The curriculum is thoughtfully crafted to equip students with the skills needed to excel in the dynamic field of marketing.

  3. Specialization in Marketing Management: This program offers a specialized focus on Marketing Management, allowing students to delve deeply into advanced marketing concepts and strategies. Through specialized courses, students gain insights into brand management, digital marketing, market analysis, and strategic marketing planning.

  4. Cutting-edge Curriculum: The curriculum integrates modern marketing trends and emerging technologies, ensuring graduates are well-versed in the latest advancements shaping the marketing landscape. Practical projects, case studies, and collaborative learning enhance the real-world applicability of the knowledge gained.

  5. Faculty Expertise: The faculty guiding this program are seasoned professionals with extensive industry experience. Their expertise enriches the learning experience, offering valuable industry insights and mentorship to aspiring marketing leaders.

  6. Experiential Learning Opportunities: Pace University values hands-on experience, and the MBA in Marketing Management program reflects this ethos. Students have the opportunity to engage in internships, consultancy projects, and industry partnerships, providing real-world exposure and enhancing their practical skills.

  7. Networking and Career Development: Being situated in New York City, a global hub for business and marketing, students have unparalleled access to networking events, industry seminars, and potential employers. The university's robust alumni network further aids in career development, opening doors to various job prospects upon graduation.

  8. Flexible Study Options: Pace University understands the diverse needs of students and offers flexible study options. Full-time and part-time programs cater to working professionals, allowing them to balance their education with their careers and personal commitments.

  9. Global Perspective: The program integrates a global perspective, preparing students for the increasingly international nature of business and marketing. This global outlook is critical in today's interconnected world, where marketing strategies often transcend borders.

Pollster Education

Location

New York City, New York

Pollster Education

Score

IELTS: 7

Pollster Education

Tuition Fee

USD 28242

Entry Requirements for Postgraduate Programs

Academic Requirements:

  • A bachelor's degree from an accredited institution with a minimum of 60% or its equivalent.

English Language Proficiency: International students must demonstrate proficiency in English by meeting one of the following criteria:

  • IELTS: An overall score of at least 7.0 with no individual band score less than 6.5.
  • TOEFL iBT: A minimum overall score of 90.
  • DET (Duolingo English Test): A score of 125 or higher.
  • PTE (Pearson Test of English): A minimum score of 61.

Pace University recognizes the importance of providing financial assistance to international students to help them achieve their educational goals. To support international students, Pace University offers various scholarships and financial aid opportunities. 

  1. International Students Scholarship: Pace University offers merit-based scholarships to undergraduate international students. These scholarships are awarded based on academic achievement and can significantly reduce the cost of tuition. The scholarship amount may vary depending on the student's academic qualifications.

  2. Pace International Scholarships: These scholarships are available to international undergraduate and graduate students and are awarded based on academic excellence. Eligibility criteria may include maintaining a minimum GPA and full-time enrollment. The scholarship amount may vary.

  3. Athletic Scholarships: For international students who excel in sports, Pace University offers athletic scholarships. These scholarships are typically awarded to student-athletes who demonstrate exceptional skills and talent in various sports.

  4. Honors College Scholarships: The Honors College at Pace University offers scholarships to academically outstanding students, including international students. These scholarships may cover tuition, fees, and provide additional benefits such as priority registration and honors seminars.

  5. Graduate Assistantships: International graduate students may have the opportunity to secure graduate assistantships. These positions often come with a stipend and may include responsibilities like research or teaching assistance.

  6. Need-Based Financial Aid: While most scholarships are merit-based, Pace University also considers financial need when awarding aid to international students. To be considered for need-based aid, students typically need to submit the Free Application for Federal Student Aid (FAFSA) or the CSS Profile.

  7. External Scholarships: Pace University encourages international students to explore external scholarship opportunities, including those from government agencies, foundations, and private organizations. The university's financial aid office can provide guidance on identifying and applying for external scholarships.

  8. Special Scholarships: Some scholarships are specific to certain academic programs or disciplines. International students pursuing degrees in areas like business, science, technology, or the arts may be eligible for specialized scholarships within their respective schools or colleges.

  9. Presidential Scholarship: This competitive scholarship is available to international undergraduate students who have demonstrated exceptional academic achievements. It covers a substantial portion of tuition costs.

  10. Dean's Scholarship: The Dean's Scholarship is another merit-based award for international undergraduate students. It is based on academic performance and may vary in amount.

  11. International Pathways Scholarship: This scholarship is designed for international students participating in the International Pathways program, which offers academic English language courses and pathways to undergraduate and graduate programs.

  12. Global Pathways Scholarship: International students who complete the Global Pathways program and transition to a full-time Pace University degree program may be eligible for this scholarship.

It's important to note that scholarship eligibility criteria, application deadlines, and award amounts may vary.

Pace University, located in the heart of New York City, is a renowned institution known for its commitment to providing students with a high-quality education and a strong foundation for successful careers. The university offers a wide range of graduate programs, including the Master of Business Administration (MBA) with a specialization in Marketing Management.Pace University's MBA in Marketing Management equips students with the knowledge, skills, and real-world experience needed to excel in the dynamic field of marketing.  

  1. Marketing Manager: Graduates of the MBA in Marketing Management are well-prepared to step into leadership roles as marketing managers. They are equipped with strategic thinking, market analysis, and brand management skills necessary to develop and execute successful marketing campaigns. Marketing managers play a critical role in driving business growth and profitability.

  2. Brand Manager: Brand management is a specialized field within marketing, and Pace University's program provides students with a strong foundation in building and managing brands. Brand managers are responsible for shaping brand identity, developing marketing strategies, and ensuring brand consistency across all touchpoints.

  3. Digital Marketing Specialist: With the rise of digital marketing, there is a growing demand for professionals who can navigate the digital landscape. Graduates can pursue careers as digital marketing specialists, overseeing online advertising, content marketing, SEO, and social media strategies.

  4. Product Manager: Product managers play a pivotal role in the development and launch of new products. They collaborate with cross-functional teams, conduct market research, and develop product strategies. Pace University's program prepares students to excel in this role by providing a solid understanding of consumer behavior and market trends.

  5. Market Research Analyst: Market research analysts collect and analyze data to help organizations make informed decisions. They study market trends, customer preferences, and competitor strategies. Graduates with a specialization in marketing management are well-suited for these roles as they have a strong analytical foundation.

  6. Entrepreneurship: Some graduates choose to leverage their MBA to start their own businesses. The marketing skills acquired in the program are invaluable for entrepreneurs looking to develop and market their products or services effectively.

  7. Consulting: Management consultants help organizations solve complex business problems, including marketing challenges. Graduates with an MBA in Marketing Management can pursue careers in consulting firms, offering their expertise to a variety of industries.

  8. Sales Leadership: Sales leadership roles, such as sales director or regional sales manager, are also viable career paths. Graduates can leverage their strategic marketing knowledge to lead sales teams and drive revenue growth.

  9. Nonprofit and Public Sector: Marketing skills are valuable in nonprofit organizations and the public sector. Graduates may choose to work in marketing or communication roles within government agencies or nonprofit organizations.

  10. International Opportunities: The global perspective gained during the program makes graduates competitive for marketing roles in international companies and organizations seeking to expand their market presence globally.


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