MSc Marketing with Advanced Practice

Belfast Campus

 

INTAKE: Jan & Sept

Program Overview

The MSc Marketing with Advanced Practice at Ulster University is designed to offer students a comprehensive understanding of marketing principles, strategies, and emerging trends. What sets this program apart is its emphasis on practical application. Through a unique "Advanced Practice" component, students have the opportunity to undertake a real-world marketing project with a local or international organization. This hands-on experience provides invaluable insights and enhances students' employability.

  1. A Dynamic Curriculum: The MSc Marketing with Advanced Practice program at Ulster University is designed to prepare students for the complexities of modern marketing. It covers a wide spectrum of topics, including market research, consumer behavior, digital marketing, and strategic marketing management. This diverse curriculum equips graduates with a well-rounded skill set.

  2. Expert Faculty: Ulster University boasts a team of accomplished faculty members with extensive industry experience. These experts bring real-world insights into the classroom, ensuring that students receive a well-rounded education. They also mentor students during their Advanced Practice projects, offering guidance and support.

    4. Advanced Practice Component: The "Advanced Practice" component of the program allows students to work on a live marketing project for a minimum of 12 weeks. This invaluable experience takes place in a business or organizational setting, enabling students to apply their knowledge and skills to solve real marketing challenges. It provides a competitive edge in the job market and fosters professional connections.

    5. State-of-the-Art Facilities: Ulster University offers access to modern facilities and resources, including well-equipped libraries, cutting-edge research centers, and collaborative learning spaces. These facilities enhance the overall learning experience and support research initiatives.

    6. Global Perspective: The program attracts a diverse cohort of students from various cultural backgrounds. This diversity enriches classroom discussions and prepares graduates for global marketing roles, where cross-cultural understanding is essential.

Pollster Education

Location

Belfast Campus

Pollster Education

Score

IELTS 6.5

Pollster Education

Tuition Fee

£ 177430

Postgraduate Entry Requirements:

Academic Qualifications: Applicants should hold a relevant bachelor's degree or equivalent qualification from a recognized institution. The minimum academic requirement is often a bachelor's degree with a final grade equivalent to a UK 2:2 or higher (50% or above).

English Language Proficiency: English language proficiency is required, and applicants must provide evidence of their English language skills through an approved language test.

  • IELTS: The minimum required overall score is usually between 6.5 and 7.0, with a minimum score of 5.5 in each component.
  • PTE Academic: The minimum required overall score is typically between 62 and 67.
  • TOEFL: The minimum required scores are usually between 90 and 95 for the internet-based test (iBT) and 577-600 for the paper-based test (PBT).

Students must provide:

  • academic marksheets & transcripts
  • letters of recommendation
  • a personal statement - SOP
  • passport
  • other supporting documents as required by the university.

Work experience: Some postgraduate courses may require relevant work experience in the field.

It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.

These scholarships are designed to recognize academic excellence, promote diversity, and support students in achieving their educational goals. 

  1. International Postgraduate Scholarship: International students applying for full-time postgraduate taught programs at Ulster University are eligible for this scholarship. It offers a tuition fee discount of up to £2,000 per year for the duration of the program. The scholarship is awarded based on academic excellence and applicants are automatically considered during the application process.
  2. India Academic Scholarship: This scholarship is specifically available to Indian students applying for full-time undergraduate or postgraduate programs at Ulster University. It provides a tuition fee discount of £2,000 for the first year of study. Applicants must meet the academic requirements and be Indian passport holders to be eligible for this scholarship.
  3. GREAT Scholarships: Ulster University participates in the GREAT Scholarships program, which is a joint initiative of the British Council and the UK government's GREAT Britain Campaign. These scholarships are available to students from China, India, Malaysia, Thailand, and the United States. The scholarship amount and eligibility criteria vary by country, and applicants need to apply through the respective country's British Council website.
  4. External Scholarships: In addition to the scholarships offered directly by Ulster University, international students can also explore external scholarship opportunities. These scholarships may be provided by governments, organizations, or foundations in the student's home country or internationally. Students are encouraged to research and apply for relevant external scholarships that can help support their studies at Ulster University.

It is important to note that scholarship availability, eligibility criteria, and application deadlines may vary each year.  Applying for scholarships at Ulster University is highly competitive, and it is important for students to carefully review the scholarship requirements and submit a strong application. It is advisable to start the scholarship application process well in advance to ensure sufficient time for gathering required documents and meeting application deadlines.

Graduates of the MSc Marketing with Advanced Practice program from Ulster University are well-positioned for exciting and rewarding career opportunities. 

  1. Marketing Manager: As marketing managers, graduates can oversee marketing campaigns, develop strategies, and lead marketing teams. They play a pivotal role in shaping an organization's brand image and market presence.

  2. Digital Marketing Specialist: In the digital age, digital marketing specialists are in high demand. They excel in areas like SEO, SEM, content marketing, and social media management, driving online visibility and engagement.

  3. Market Research Analyst: Market research analysts gather and interpret data to provide actionable insights. They help organizations make informed marketing decisions based on consumer behavior and market trends.

  4. Brand Manager: Brand managers are responsible for maintaining brand consistency and equity. They work on brand development, positioning, and customer engagement strategies.

  5. Advertising Executive: Advertising executives create compelling ad campaigns and collaborate with creative teams. They contribute to building brand awareness and customer loyalty.

  6. Product Manager: Product managers oversee the entire product lifecycle, from conception to market launch. They align product offerings with customer needs and business objectives.

  7. Public Relations Specialist: Public relations specialists manage an organization's public image and handle media relations. They play a vital role in reputation management.

  8. Content Marketing Strategist: Content marketing strategists create valuable content that resonates with target audiences. They enhance brand visibility and customer engagement.

  9. E-commerce Manager: E-commerce managers optimize online sales channels and improve the digital shopping experience. They stay updated on e-commerce trends.

  10. Marketing Consultant: Marketing consultants provide expert advice to organizations seeking external marketing insights. They tackle specific marketing challenges or growth opportunities.


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