MSc Marketing

Frenchay

 

INTAKE: September

Program Overview

The Master of Science (MSc) in Marketing program at the University of the West of England is a highly esteemed and specialized degree designed to equip students with advanced knowledge, practical skills, and expertise in the field of marketing.

1. Comprehensive Curriculum: The program's curriculum is meticulously designed to provide students with a comprehensive understanding of marketing. It covers a wide range of topics, including marketing strategy, consumer behavior, market research, digital marketing, and brand management.

2. Practical Skills: UWE places a strong emphasis on developing practical skills in marketing. Students gain hands-on experience in market analysis, campaign planning, digital advertising, and using industry-standard marketing tools and technologies.

3. Marketing Strategy: The program focuses on marketing strategy. Students learn to develop effective marketing plans, conduct market research, and assess market opportunities and challenges.

4. Digital Marketing: UWE addresses digital marketing. Students gain insights into online advertising, social media marketing, search engine optimization (SEO), and digital analytics.

5. Brand Management: The program emphasizes brand management. Students explore the strategies behind building, managing, and maintaining strong brand identities.

6. Industry-Relevant Insights: The program incorporates industry-relevant insights into the curriculum. Guest lecturers, industry partnerships, and real-world marketing projects provide students with exposure to current marketing practices and emerging trends in the field.

Pollster Education

Location

Frenchay

Pollster Education

Score

IELTS 6.5

Pollster Education

Tuition Fee

£ 15500

Postgraduate Entry Requirements:

Academic Qualifications: Applicants should have completed a relevant bachelor's degree or an equivalent qualification from a recognized institution. The specific requirements may vary depending on the course, and some courses may require a certain level of academic achievement or a specific background in the field of study.

English Language Proficiency: English language proficiency is required, and applicants must provide evidence of their English language skills through an approved language test.

  • IELTS: The minimum required overall score is usually between 6.5 and 7.0, with a minimum score of 6 in each component.
  • PTE Academic: The minimum required overall score is typically between 58 and 67.
  • TOEFL: The minimum required scores are usually between 90 and 95 for the internet-based test (iBT) and 575-600 for the paper-based test (PBT).

Students must provide:

  • academic marksheets & transcripts
  • letters of recommendation
  • a personal statement - SOP
  • passport
  • other supporting documents as required by the university.

Work Experience (if applicable): Some postgraduate courses may require relevant work experience in the field of study. This can vary depending on the course and is typically specified in the course entry requirements.

It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.

The University of the West of England (UWE) recognizes the importance of providing financial assistance to international students to support their academic journey. UWE offers a range of scholarships and funding opportunities specifically designed for international students. These scholarships aim to recognize academic excellence, promote diversity, and attract talented individuals from around the world.

  1. Chancellor's Scholarship: The Chancellor's Scholarship is the most prestigious scholarship offered by UWE. It provides a substantial tuition fee waiver to exceptional international students who demonstrate outstanding academic achievements and potential. The scholarship covers a percentage of the tuition fees for the duration of the program.
  2. Millennium Scholarship: The Millennium Scholarship is another significant scholarship opportunity for international students. It is awarded based on academic excellence and provides a tuition fee waiver for the first year of study. This scholarship is available for undergraduate and postgraduate programs.
  3. International Scholarship: UWE offers a range of International Scholarships that are open to international students from all countries. These scholarships provide a tuition fee reduction for the first year of study. The eligibility criteria may vary, but they generally consider academic merit and potential.
  4. Faculty-specific Scholarships: Some faculties at UWE offer scholarships dedicated to students within their specific academic disciplines. These scholarships are designed to support talented students in pursuing studies in fields such as engineering, business, health, and sciences.
  5. Country-specific Scholarships: UWE also provides scholarships that are specific to certain countries or regions. These scholarships aim to attract students from those particular areas and promote cultural diversity within the university community.
  6. Sports Scholarships: UWE values sporting achievements and offers sports scholarships to talented athletes. These scholarships provide financial support and other benefits to help athletes balance their sporting commitments with their academic studies.
  7. External Scholarships and Funding: UWE encourages international students to explore external scholarship opportunities available in their home countries or through international organizations. The university provides guidance and support to students in identifying and applying for these external scholarships.

It is important to note that scholarship availability, eligibility criteria, and application deadlines may vary from year to year.

Graduates of the MSc Marketing program at the University of the West of England have promising career prospects in various sectors where marketing expertise is highly valued.

1. Marketing Manager: Graduates can work as marketing managers, overseeing marketing teams, developing marketing strategies, and implementing campaigns for businesses and organizations.

2. Digital Marketing Specialist: Those interested in digital marketing can become digital marketing specialists, focusing on online advertising, social media marketing, and digital analytics.

3. Market Research Analyst: Graduates may choose careers as market research analysts, conducting research to assess market trends, consumer preferences, and competitive landscapes.

4. Brand Manager: Those inclined towards brand management can work as brand managers, responsible for building and maintaining strong brand identities for products or companies.

5. Advertising Executive: Graduates can pursue roles as advertising executives, creating and managing advertising campaigns for clients or organizations.

6. Marketing Consultant: Those with a passion for entrepreneurship can become marketing consultants, offering their expertise to businesses seeking marketing guidance and strategies.


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