MSc Luxury Marketing

London

 

INTAKE: Jan & Sept

Program Overview

The 24-month MSc Luxury Marketing program at Glasgow Caledonian University (GCU) offers an extended and in-depth exploration of the luxury industry, equipping students with comprehensive knowledge and skills to excel in this competitive field. This program is designed for those seeking a thorough understanding of luxury marketing and a flexible study timeline.

  1. Comprehensive Luxury Marketing Education: The extended duration of this program allows for a more in-depth study of luxury marketing concepts, strategies, and practices. Students have ample time to delve into various aspects of the luxury sector.

  2. Creative and Ethical Focus: GCU's MSc Luxury Marketing program places a strong emphasis on creativity, innovation, and ethical considerations within the luxury industry. Students learn to balance the pursuit of profit with responsible business practices.

  3. International Perspective: The luxury market is global, and this program takes an international approach. Students gain insights into luxury markets around the world, preparing them for careers in diverse and multicultural settings.

  4. Industry Engagement: GCU maintains strong ties with the luxury industry, offering students opportunities for internships, networking with industry professionals, and involvement in real-world projects. This exposure enhances their employability.

  5. Research Opportunities: The extended duration of the program allows students to engage in more extensive research projects, enabling them to contribute to the academic discourse in the field of luxury marketing.

Pollster Education

Location

London

Pollster Education

Score

IELTS 6.5

Pollster Education

Tuition Fee

£ 20700

Postgraduate Entry Requirements:

  • Academic Qualifications: For postgraduate programs, international students should have a minimum of 55% or equivalent in their bachelor's degree or equivalent qualification. Some programs may have additional specific requirements related to the field of study or prior knowledge.
  • English Language Proficiency: International students applying for postgraduate programs must demonstrate their English language proficiency.
  • IELTS: A minimum overall score of 6.5 with no individual component below 6.
  • TOEFL: A minimum score of 80 (iBT) is generally accepted.
  • PTE : A minimum overall score of 67 with no individual score below 61.

Some postgraduate programs may have specific subject prerequisites or additional requirements.

Students must provide:

  • academic marksheets & transcripts
  • letters of recommendation
  • a personal statement - SOP
  • passport
  • other supporting documents as required by the university.

Work experience: Some postgraduate courses may require relevant work experience in the field.

It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.

These scholarships provide opportunities for talented students to pursue their studies at Glasgow Caledonian University.

  1. Academic Excellence Scholarship:Glasgow Caledonian University offers the Academic Excellence Scholarship for international students applying to undergraduate or postgraduate programs.This scholarship provides a tuition fee discount of up to £5,000 for the first year of study.Eligibility criteria are based on academic merit and applicants are automatically considered upon admission.
  2. Chancellor Yunus Scholarship:Named after Nobel Laureate Professor Muhammad Yunus, the Chancellor Yunus Scholarship supports international students who are committed to promoting social business and social innovation.The scholarship provides a tuition fee discount of up to £5,000 for the first year of study.Eligible students must demonstrate a strong interest and engagement in social business and submit a scholarship application.
  3. Commonwealth Shared Scholarships:Glasgow Caledonian University participates in the Commonwealth Shared Scholarship Scheme, which provides fully-funded scholarships to students from eligible Commonwealth countries.These scholarships cover tuition fees, living expenses, and travel costs for the duration of the program.Eligibility criteria and application process are managed by the Commonwealth Scholarship Commission, and applicants must apply through their home country's nominating agency.
  4. Santander Scholarships: Glasgow Caledonian University has a partnership with Santander Bank, which offers scholarships to international students.The Santander Scholarships provide financial support to assist with tuition fees or living expenses.Eligibility criteria vary depending on the specific scholarship, and applicants need to submit a scholarship application.
  5. Other Scholarships and Discounts: Glasgow Caledonian University offers a range of other scholarships and discounts for international students, such as country-specific scholarships, alumni scholarships, and sibling discounts.These scholarships are designed to support students from specific regions or backgrounds and provide financial assistance to make education more accessible.

It is important to note that scholarship availability, eligibility criteria, and application processes may vary each year.

Upon completing the 24-month MSc Luxury Marketing program at GCU, graduates are well-equipped to pursue high-level positions within the luxury industry.

  1. Luxury Brand Manager: Responsible for maintaining and growing the reputation of luxury brands, ensuring they remain exclusive and desirable.

  2. Marketing Director: Overseeing marketing strategies, campaigns, and budgets for luxury products and services.

  3. Digital Marketing Strategist: Focusing on online marketing, including social media management, search engine optimization (SEO), and e-commerce, to engage affluent consumers.

  4. Consumer Insights Analyst: Collecting and analyzing data to gain insights into luxury consumer behavior and preferences.

  5. Product Development Director: Involved in designing and developing new luxury products or enhancing existing ones to meet market demands.

  6. Luxury Retail Director: Managing high-end retail establishments or boutiques, ensuring exceptional customer experiences.

  7. Sustainability Consultant: Advising luxury brands on integrating sustainability practices into their operations and marketing.

  8. Luxury Market Researcher: Conducting research to identify market trends and opportunities within the luxury sector.


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