MSc in Corporate Brand Management

London - UK

 

INTAKE: Jan & Sept

Program Overview

Intake:- January & September

MSc in Corporate Brand Management: The MSc in Corporate Brand Management program at Brunel University is specifically designed to equip students with the knowledge and skills necessary to effectively manage and enhance corporate brands. This program focuses on strategic brand management, brand building, and brand communication in the dynamic and competitive business landscape. By delving into various aspects of branding, students gain a comprehensive understanding of how to create and sustain strong corporate brands.

  1. Comprehensive Curriculum: The program offers a comprehensive curriculum that covers key areas such as brand strategy, brand positioning, brand identity, brand equity, and brand measurement. Students delve into the theoretical foundations of branding while also exploring practical strategies for brand development and management.

  2. Industry-Experienced Faculty: The program is taught by faculty members who possess a wealth of industry experience alongside academic expertise. They bring real-world insights into the classroom, enabling students to understand the practical application of branding principles and strategies.

  3. Practical Learning Opportunities: Emphasizing practical learning, the program provides students with opportunities to work on real-world projects, case studies, and simulations. Through these hands-on experiences, students develop essential skills in market research, brand analysis, and brand strategy development.

  4. Contemporary Industry Perspectives: The curriculum integrates contemporary industry perspectives, addressing the latest trends and challenges in brand management. Students explore topics such as digital branding, social media marketing, and the impact of technology on brand communication.

  5. Collaboration and Networking: Brunel University fosters a collaborative environment, encouraging students to work together on branding projects and participate in networking events. This enables students to build strong professional connections and expand their industry networks.

Pollster Education

Location

London - UK

Pollster Education

Score

IELTS 6.5

Pollster Education

Tuition Fee

£ 22000

Postgraduate Entry Requirements:

  • Applicants should have successfully completed a bachelor's degree or its equivalent from a recognized institution with a minimum overall score of 55 to 75% or equivalent.
  • English language proficiency is required, and applicants must provide evidence of their English language skills through an approved language test.
    • IELTS: A minimum overall score of 6.5 with no individual component below 6.0.
    • TOEFL: A minimum overall score of 90, with at least 20 in Listening, 20 in Reading, 20 in Speaking, and 20 in Writing.
    • PTE Academic: A minimum overall score of 59 with no individual score below 59.

Students must provide:

  • academic marksheets & transcripts
  • letters of recommendation
  • a personal statement - SOP
  • passport
  • other supporting documents as required by the university.

Work experience: Some postgraduate courses may require relevant work experience in the field.

It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.

Brunel University London offers a range of scholarship programs designed to support deserving students throughout their academic journey. These scholarships are awarded based on various criteria, including academic achievement, extracurricular involvement, leadership potential, and financial need. The university strives to provide opportunities for exceptional students to excel and contribute to their chosen fields.

Merit-Based Scholarships:Brunel University London offers merit-based scholarships to recognize and reward academic excellence. These scholarships are available to both undergraduate and postgraduate students who have demonstrated exceptional academic achievements in their previous studies. By offering merit-based scholarships, the university aims to attract the brightest minds and provide them with the necessary support to pursue their educational goals.

Subject-Specific Scholarships:Brunel University London also offers subject-specific scholarships to students enrolled in certain academic disciplines. These scholarships are tailored to support students studying in fields that align with the university's areas of expertise, such as engineering, business, law, arts, social sciences, health, and environmental sciences. Subject-specific scholarships encourage students to excel in their chosen fields and contribute to advancements in their respective disciplines.

International Scholarships:To promote diversity and internationalization, Brunel University London provides scholarships specifically designed for international students. These scholarships help alleviate financial barriers and make education more accessible to talented students from around the world. International scholarships are offered based on criteria such as academic achievement, leadership potential, and cultural diversity, ensuring that deserving international students have the opportunity to study at Brunel University London.

Access and Widening Participation Scholarships:Brunel University London is committed to widening access to higher education. To support students from disadvantaged backgrounds and underrepresented groups, the university offers access and widening participation scholarships. These scholarships aim to remove financial barriers and provide support to students who may face additional challenges in accessing higher education. Through these scholarships, Brunel University London strives to create a diverse and inclusive learning environment.

Application and Selection Process:The application and selection process for scholarships at Brunel University London may vary depending on the specific scholarship program. Students are typically required to submit an application form, academic transcripts, a personal statement, and supporting documents. The selection process may involve a review of academic achievements, interviews, and assessments of the applicant's suitability for the scholarship.

Brunel University London offers a range of scholarships to support academic excellence, promote diversity, and ensure access to education for students from various backgrounds. The university's scholarship programs recognize and reward outstanding achievements, provide support in subject-specific areas, encourage international students to pursue their educational goals, and widen access to higher education. Through these scholarships, Brunel University London demonstrates its commitment to fostering talent, promoting inclusivity, and supporting students in their educational endeavors.

Graduates of the MSc in Corporate Brand Management program from Brunel University London have promising career prospects in various industries and roles related to brand management. 

  1. Brand Manager: Responsible for developing and implementing brand strategies, managing brand positioning, and ensuring consistent brand messaging.

  2. Marketing Manager: Overseeing marketing campaigns, integrating branding efforts into marketing strategies, and analyzing consumer behavior to enhance brand performance.

  3. Communications Specialist: Managing internal and external brand communication, crafting brand messages, and maintaining brand consistency across different communication channels.

  4. Digital Branding Specialist: Utilizing digital platforms and technologies to enhance brand visibility, engage with target audiences, and monitor online brand reputation.

  5. Brand Consultant: Providing specialized brand management expertise to organizations, advising on brand strategy, and assisting in brand repositioning or rebranding efforts.

  6. Market Research Analyst: Conducting market research to understand consumer insights, monitor brand perception, and inform branding decisions.


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