MSc Marketing

Postgraduate Entry Requirements:

1. Academic Qualifications: To be eligible for postgraduate study at the University of Bath, applicants should hold a Bachelor's degree with a final overall result of 2:1 or above. This requirement is equivalent to a minimum of 55% in the international grading system. Applicants with lower qualifications may be considered on a case-by-case basis.

2. English Language Proficiency:

• IELTS: An overall IELTS (International English Language Testing System) score of 6.5 is required. Additionally, no individual band score should be less than 6.
• TOEFL: For the TOEFL (Test of English as a Foreign Language) iBT (internet-based test), applicants should achieve an overall score of 90. None of the four individual band scores (Reading, Writing, Listening, Speaking) should be less than 21.
• PTE: The Pearson Test of English (PTE) Academic requires an overall score of 62, with no individual band score falling below 59.
• DET: The Duolingo English Test (DET) is accepted with a minimum score of 120.

Students must provide:

• academic marksheets & transcripts
• letters of recommendation
• a personal statement - SOP
• passport
• other supporting documents as required by the university.

Work experience: Some postgraduate courses may require relevant work experience in the field.

It is important to note that meeting the minimum entry requirements does not guarantee admission to a specific program. Some courses may have additional requirements, such as a portfolio or an interview, and competition for certain programs may be high.

The University of Bath, UK, offers a range of scholarships and financial support options to international students. These scholarships are designed to help make education more accessible and affordable for students pursuing their studies at the university.  

1. Chancellor's Scholarships: The Chancellor's Scholarships are among the most prestigious awards offered by the University of Bath. They are open to international undergraduate and postgraduate students who demonstrate outstanding academic achievements. These scholarships cover full or partial tuition fees and are highly competitive.
2. International Scholarships for Postgraduate Taught Students: The university provides a variety of scholarships for international students pursuing postgraduate taught programs. These scholarships may be based on academic merit, diversity, or specific subject areas.
3. Faculty of Engineering and Design Elite MSc Scholarships: These scholarships are for international students pursuing MSc programs within the Faculty of Engineering and Design. They are awarded based on academic excellence and research potential.
4. Faculty of Humanities and Social Sciences Elite MSc Scholarships: Similar to the engineering scholarships, these awards are designed for outstanding international students pursuing MSc programs in humanities and social sciences.
5. Faculty of Science Elite MSc Scholarships: International students enrolling in MSc programs within the Faculty of Science can apply for these scholarships. They are awarded based on academic merit.
6. Chevening Scholarships: While not specific to the University of Bath, international students from eligible countries can apply for Chevening Scholarships, which cover the cost of studying in the UK, including tuition fees, living expenses, and more.
7. Commonwealth Scholarships: The university participates in the Commonwealth Scholarship program, which offers scholarships to students from Commonwealth countries to study in the UK.

Upon completing the MSc in Marketing program at the University of Bath, graduates are well-prepared for a wide range of career opportunities in the field of marketing.

1. Marketing Manager: Graduates can work as marketing managers, overseeing marketing strategies, campaigns, and teams to promote products or services.

2. Brand Manager: Brand managers are responsible for building and maintaining brand identity, ensuring consistency across all marketing efforts.

3. Digital Marketing Specialist: Digital marketing specialists focus on online marketing strategies, including SEO, social media marketing, email marketing, and pay-per-click advertising.

4. Market Research Analyst: Market research analysts collect and analyze data to assess market trends, consumer preferences, and competitive landscapes.

5. Advertising Executive: Advertising executives develop and execute advertising campaigns across various media channels to reach target audiences.

6. Product Manager: Product managers oversee the development and marketing of specific products or product lines, ensuring they meet customer needs and align with market trends.

7. Marketing Consultant: Marketing consultants offer expertise to organizations seeking guidance on marketing strategies, market entry, and customer engagement.