MSc Digital Marketing with study abroad

Guilford - UK

 

INTAKE: Feb & Sept

Program Overview

Intake:- Febuary & September

The MSc Digital Marketing with Study Abroad program at the University of Surrey is a postgraduate degree designed to equip students with the knowledge and skills needed to thrive in the rapidly evolving digital marketing landscape. This program combines theoretical knowledge with practical experience and offers students the opportunity to study at renowned partner institutions abroad, enhancing their global perspective and intercultural competence.

  1. Core Digital Marketing Modules: Students gain a solid foundation in digital marketing by studying core modules that cover topics such as digital marketing strategy, social media marketing, search engine optimization (SEO), pay-per-click (PPC) advertising, content marketing, and analytics. These modules provide a deep understanding of the key concepts, tools, and techniques used in the digital marketing industry.

  2. Specialized Modules: The program offers specialized modules that allow students to delve deeper into specific areas of digital marketing. These modules may cover topics such as mobile marketing, email marketing, influencer marketing, digital branding, e-commerce, and data-driven marketing. Students gain expertise in emerging trends and advanced strategies in the digital marketing field.

  3. Study Abroad Experience: A unique feature of this program is the opportunity for students to study at prestigious partner institutions abroad. The University of Surrey has established collaborations with renowned universities worldwide, providing students with a chance to experience different cultural contexts, gain exposure to international marketing practices, and broaden their professional networks. Studying abroad enhances students' global perspective and intercultural communication skills.

  4. Practical Application and Project Work: The program emphasizes practical learning approaches, including case studies, industry projects, and hands-on assignments. Students work on real-world digital marketing challenges, applying their knowledge to develop effective digital marketing campaigns and strategies. They gain practical skills in using digital marketing tools, analyzing data, and measuring campaign performance.

  5. Industry Connections and Guest Lectures: The University of Surrey maintains strong ties with industry partners and invites guest speakers from leading digital marketing agencies and companies. Students benefit from guest lectures, workshops, and networking events, where they can interact with professionals, gain industry insights, and establish valuable connections.

  6. Professional Development Support: The program provides support for students' professional development, including career guidance, internship opportunities, and access to a range of career services. Students receive guidance on job search strategies, interview preparation, and building a professional digital marketing portfolio. The university's strong industry connections facilitate internship and employment opportunities for students.

Pollster Education

Location

Guilford - UK

Pollster Education

Score

IELTS 7

Pollster Education

Tuition Fee

£ 23500

Postgraduate Entry Requirements:

  • Applicants should have successfully completed a bachelor's degree or its equivalent from a recognized institution with a minimum overall score of 60 to 65% or equivalent.
  • English language proficiency is required, and applicants must provide evidence of their English language skills through an approved language test.
    • IELTS: A minimum overall score of 7.0with no individual component below 6.5.
    • TOEFL: A minimum overall score of 95, with at least 23 in Listening, 23 in Reading, 22 in Speaking, and 26 in Writing.
    • PTE Academic: A minimum overall score of 65 with no individual score below 58.
  • Some postgraduate programs may have specific subject prerequisites or additional requirements.

Students must provide:

  • academic marksheets & transcripts
  • letters of recommendation
  • a personal statement - SOP
  • passport
  • other supporting documents as required by the university.

Work experience: Some postgraduate courses may require relevant work experience in the field.
It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.

The University of Surrey offers a range of scholarships and financial aid options to support students in their academic journey. These scholarships are designed to recognize excellence, provide access to education, and support students in achieving their educational goals.  

  1. Surrey Merit Scholarships: The Surrey Merit Scholarships are awarded to high-achieving undergraduate students who demonstrate outstanding academic performance. These scholarships provide financial support and recognition for students who have achieved excellent grades in their previous studies. The scholarships are available for both UK and international students.
  2. Surrey International Masters Scholarship: The Surrey International Masters Scholarship is specifically designed for international students applying for a full-time taught postgraduate program at the University of Surrey. The scholarship offers a monetary award to help offset the tuition fees for the duration of the master's program. The selection criteria are based on academic excellence, personal statement, and references.
  3. Surrey Business School Scholarships: The Surrey Business School offers a range of scholarships for undergraduate and postgraduate students studying business-related disciplines. These scholarships aim to attract and reward talented students who demonstrate academic excellence, leadership potential, and commitment to their field of study.
  4. Surrey Sports Scholarships: The Surrey Sports Scholarships are available to students who excel in sports and are committed to both their academic and athletic pursuits. These scholarships provide financial support, access to training facilities, coaching, and other benefits to help athletes balance their studies and sports commitments.

Graduates of the MSc Digital Marketing with Study Abroad program from the University of Surrey have excellent career prospects in the digital marketing industry. 

  1. Digital Marketing Manager: Graduates can pursue digital marketing manager roles, where they lead digital marketing strategies, oversee campaign execution, and manage digital marketing teams. They are responsible for driving online visibility, increasing brand awareness, and generating leads through various digital channels.

  2. Social Media Manager: Graduates can specialize in social media marketing and work as social media managers. They create and implement social media strategies, manage social media accounts, engage with audiences, and measure social media campaign effectiveness. They stay updated on social media trends and leverage platforms to build brand presence and drive engagement.

  3. SEO Specialist: Graduates can work as SEO specialists, focusing on optimizing websites to improve search engine rankings. They conduct keyword research, optimize website content, and implement SEO strategies to increase organic traffic and visibility. They stay informed about search engine algorithm updates and employ best practices for on-page and off-page optimization.

  4. Digital Marketing Consultant: Graduates can pursue careers as digital marketing consultants, offering their expertise to businesses across industries. They provide strategic advice, conduct audits, and develop digital marketing plans to help clients achieve their marketing goals. They analyze market trends, identify target audiences, and recommend effective digital marketing strategies.

  5. E-commerce Manager: With their knowledge of digital marketing and online consumer behavior, graduates can excel in e-commerce management roles. They oversee online stores, manage product listings, optimize conversion rates, and implement digital marketing tactics to drive online sales. They stay updated on e-commerce platforms, payment systems, and emerging trends in online retail.

The MSc Digital Marketing with Study Abroad program at the University of Surrey offers students a comprehensive education in digital marketing, combined with valuable international experience. The program's blend of theoretical knowledge, practical application, and study abroad opportunity prepares graduates for successful careers in the dynamic and ever-expanding field of digital marketing.


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