BSc Hons Business Management (Marketing) (with Professional Training)

Guilford - UK

 

INTAKE: September

Program Overview

The BSc Hons Business Management program at the University of Surrey, with a specialization in Marketing and the inclusion of professional training, is designed to provide students with a solid foundation in business management principles and practices, while also offering them a unique opportunity to gain real-world experience through a placement year in industry.

  1. Business Management Foundation: The program offers a comprehensive business management education, covering various disciplines such as marketing, finance, operations, human resource management, and strategic management. This broad foundation equips students with a well-rounded understanding of business operations and strategies.

  2. Specialization in Marketing: The program places a specific focus on Marketing, offering specialized courses that delve into topics such as consumer behavior, market research, brand management, digital marketing, advertising, and strategic marketing planning. Students develop a deep understanding of marketing principles and gain practical skills applicable to the field.

  3. Professional Training Placement: One of the distinctive features of this program is the inclusion of a professional training placement year. During this year, students have the opportunity to work in industry, applying their theoretical knowledge in a practical setting. This experience enhances their employability, provides valuable insights into real-world marketing practices, and allows for professional networking.

  4. Industry Connections and Support: The University of Surrey maintains strong connections with various industry partners, facilitating placement opportunities for students. The university's dedicated career services team provides guidance, support, and assistance in securing suitable placements, ensuring that students make the most of their professional training experience.

  5. Practical Learning Approach: The program adopts a hands-on and practical learning approach, combining theoretical knowledge with real-world applications. Students engage in case studies, group projects, and simulations, enabling them to develop critical thinking, problem-solving, and analytical skills relevant to the marketing field.

  6. Guest Lectures and Industry Events: The university regularly invites guest speakers from the industry to deliver lectures and share their insights into marketing trends and practices. Industry events, workshops, and networking opportunities allow students to expand their professional network and stay updated with the latest industry developments.

Pollster Education

Location

Guilford - UK

Pollster Education

Score

IELTS 6.5

Pollster Education

Tuition Fee

£ 21550

Undergraduate Entry Requirements:

  • Applicants should have successfully completed their secondary education with a minimum overall score of 75 to 85% or equivalent in their respective country's grading system.
  • English language proficiency is essential, and students are required to provide evidence of their English language skills through an approved language test.
    • IELTS: A minimum overall score of 6.5 with no individual component below 5.5.
    • TOEFL: A minimum overall score of 88, with at least 11 in Listening, 12 in Reading, 17 in Speaking, and 23 in Writing.
    • PTE Academic: A minimum overall score of 58 with no individual score below 42.
  • Some programs may have specific subject prerequisites or additional requirements.

Students must provide:

  • academic marksheets & transcripts
  • letters of recommendation
  • a personal statement - SOP
  • passport
  • other supporting documents as required by the university.

It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.

The University of Surrey offers a range of scholarships and financial aid options to support students in their academic journey. These scholarships are designed to recognize excellence, provide access to education, and support students in achieving their educational goals.  

  1. Surrey Merit Scholarships: The Surrey Merit Scholarships are awarded to high-achieving undergraduate students who demonstrate outstanding academic performance. These scholarships provide financial support and recognition for students who have achieved excellent grades in their previous studies. The scholarships are available for both UK and international students.
  2. Surrey Business School Scholarships: The Surrey Business School offers a range of scholarships for undergraduate and postgraduate students studying business-related disciplines. These scholarships aim to attract and reward talented students who demonstrate academic excellence, leadership potential, and commitment to their field of study.
  3. Surrey Sports Scholarships: The Surrey Sports Scholarships are available to students who excel in sports and are committed to both their academic and athletic pursuits. These scholarships provide financial support, access to training facilities, coaching, and other benefits to help athletes balance their studies and sports commitments.
  4. Undergraduate Bursaries: The University of Surrey also offers a range of undergraduate bursaries based on financial need. These bursaries aim to ensure that students from diverse backgrounds have equal access to higher education and can fully participate in university life.

Graduates of the BSc Hons Business Management (Marketing) (with Professional Training) program have excellent career prospects in a wide range of marketing-related roles.

  1. Marketing Executive/Coordinator: Graduates can start their careers as marketing executives or coordinators, assisting in the development and implementation of marketing strategies, managing campaigns, and conducting market research.

  2. Digital Marketing Specialist: With the increasing importance of digital channels, graduates can pursue careers as digital marketing specialists, focusing on areas such as social media marketing, search engine optimization (SEO), content marketing, and online advertising.

  3. Brand Manager: Graduates can work as brand managers, responsible for developing and maintaining strong brand identities. They develop brand strategies, oversee advertising and communications, and ensure brand consistency across various channels.

  4. Market Research Analyst: Graduates can pursue careers as market research analysts, collecting and analyzing data to identify market trends, consumer preferences, and competitors' strategies. They provide valuable insights and recommendations to support marketing decision-making.

  5. Sales and Business Development Manager: Graduates can explore opportunities in sales and business development, driving revenue growth and building client relationships. They identify new business opportunities, develop sales strategies, and negotiate contracts.


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