Postgraduate Diploma in International Hotel & Events Management
The Postgraduate Diploma in International Hotel & Events Management at IMI Switzerl...
Bachelor of Arts with Honours Degree - Hospitality
Luzern
INTAKE: Feb, May, Aug & Nov
Program Overview
The International Management Institute (IMI) Switzerland offers a Bachelor of Arts with Honours Degree in Hospitality, providing students with a comprehensive education in hospitality management. This program combines theoretical knowledge with practical experience to prepare students for diverse roles within the hospitality industry. Students gain a deep understanding of hospitality operations, guest services, marketing, finance, and strategic management, enabling them to pursue rewarding careers in hotels, resorts, restaurants, and other hospitality establishments.
Curriculum: The curriculum of the Bachelor of Arts with Honours Degree in Hospitality at IMI Switzerland covers a wide range of subjects essential for success in the hospitality industry. Core courses include hospitality management, food and beverage management, rooms division operations, event management, and customer relationship management. Students also have the opportunity to choose elective courses based on their interests and career aspirations, such as hotel development, revenue management, or sustainable tourism. The curriculum is designed to develop students' critical thinking, problem-solving, and leadership skills, preparing them for the challenges of managing hospitality businesses in a global context.
Research Focus: IMI Switzerland encourages students to engage in research projects that explore emerging trends, best practices, and industry challenges within the hospitality sector. Research topics may include consumer behavior, market trends, sustainability initiatives, or technological innovations in hospitality. Through research projects, students develop analytical skills, conduct literature reviews, and generate insights that contribute to the advancement of knowledge in the field of hospitality management.
Industry Engagement: Industry engagement is a key component of the Bachelor of Arts in Hospitality program at IMI Switzerland. The institute maintains strong partnerships with leading hospitality organizations, hotel chains, and restaurant groups worldwide. These partnerships provide students with opportunities for internships, industry placements, and guest lectures by industry professionals. Students also participate in industry projects, case competitions, and networking events, gaining practical experience and industry insights that enhance their understanding of hospitality operations and management practices.
Global Perspective: IMI Switzerland offers students a global perspective on hospitality management through its diverse student body, international faculty, and global partnerships. The Bachelor of Arts in Hospitality program incorporates global case studies, cross-cultural simulations, and study tours that expose students to different hospitality markets and practices around the world. Students have the opportunity to study and intern in Switzerland, a leading destination for hospitality education and tourism, and participate in international exchange programs to gain firsthand experience in diverse cultural and business environments.
Location
Luzern
Score
IELTS 6
Tuition Fee
CHf 25000
Undergraduate Entry Requirements
Academic Qualifications: Prospective undergraduate students typically need to have completed their secondary education with a minimum academic achievement of 55% or above in their high school or equivalent qualifications.
English Language Proficiency:
- IELTS: A minimum overall score of 6.0 with no individual component below 5.5.
Remarks:
- The completion of a minimum of 12 months of internship placements is mandatory to fulfill the degree requirements.
Students must provide:
- academic marksheets & transcripts
- letters of recommendation
- a personal statement - SOP
- passport
- other supporting documents as required by the university.
It's important for international students to review the specific entry requirements for the program they are interested in, as requirements can vary between different programs and may change over time. Additionally, applicants should consider visa and immigration requirements for studying in Switzerland, which may include financial documentation and health insurance.
International Management Institute (IMI) Switzerland offers a range of scholarships to help make education more accessible, it's essential to note that scholarship availability, eligibility criteria, and application processes may vary.
Merit-Based Scholarships: IMI Switzerland often awards scholarships to international students based on their academic achievements and performance. These scholarships recognize outstanding students who have excelled in their previous studies and demonstrate a strong commitment to their academic and career goals.
Need-Based Scholarships: IMI Switzerland may provide financial aid to international students with demonstrated financial need. These scholarships aim to make education more affordable for students who may face economic challenges in pursuing their studies abroad.
Country-Specific Scholarships: IMI Switzerland may offer scholarships that are specifically designed for students from certain countries or regions. These scholarships can encourage diversity and cultural exchange within the student body.
Industry-Sponsored Scholarships: The institute may collaborate with industry partners and organizations to offer scholarships to students interested in pursuing careers in the international management and hospitality sectors. These scholarships often come with opportunities for internships and mentorships.
Leadership and Service Scholarships: IMI Switzerland may recognize students who have demonstrated exceptional leadership skills and a commitment to community service. Scholarships in this category acknowledge students who have made a positive impact on their communities and aspire to do the same in the future.
Women in Leadership Scholarships: IMI Switzerland may offer scholarships to female students aspiring to leadership roles in the traditionally male-dominated fields of international management and hospitality. These scholarships aim to promote gender diversity and equality in the industry.
Alumni Scholarships: IMI Switzerland's alumni network may fund scholarships for current international students. These scholarships can create a sense of continuity and support within the IMI community.
Research and Innovation Scholarships: Students interested in research and innovation in the field of international management and hospitality may have access to scholarships that support their academic and research endeavors.
Graduating with a Bachelor of Arts with Honours Degree in Hospitality from the International Management Institute (IMI) Switzerland opens up a wide range of exciting career opportunities in the vibrant and ever-evolving hospitality industry.
Hotel Manager: Graduates can pursue roles as hotel managers, overseeing the day-to-day operations of hotels and resorts. They are responsible for managing staff, ensuring guest satisfaction, maintaining quality standards, and maximizing revenue and profitability.
Restaurant Manager: Graduates can work as restaurant managers, leading the operations of restaurants, cafes, or food and beverage outlets. They oversee service quality, manage inventory, control costs, and create memorable dining experiences for guests.
Event Coordinator: Graduates can pursue careers as event coordinators, planning and organizing a variety of events such as weddings, conferences, galas, and corporate functions. They coordinate logistics, manage budgets, liaise with vendors, and ensure the smooth execution of events.
Catering Manager: Graduates can specialize in catering management, overseeing catering operations for events, parties, and corporate functions. They coordinate menu planning, food preparation, staffing, and delivery to ensure high-quality catering services and customer satisfaction.
Travel Consultant: Graduates can work as travel consultants, providing personalized travel advice and booking services to individuals and organizations. They help clients plan and book flights, accommodations, transportation, and activities to create memorable travel experiences.
Guest Relations Manager: Graduates can pursue roles as guest relations managers, focusing on enhancing guest satisfaction and loyalty. They handle guest inquiries, resolve complaints, coordinate special requests, and implement guest loyalty programs to ensure exceptional guest experiences.
Resort Activities Manager: Graduates can work in resort management, overseeing recreational activities, entertainment programs, and guest services at resorts and leisure destinations. They develop activity schedules, coordinate staff, and ensure that guests have memorable experiences during their stay.
Revenue Analyst: Graduates can specialize in revenue management, analyzing market trends, competitor pricing, and demand forecasts to optimize room rates and maximize hotel revenue. They develop pricing strategies, manage inventory, and implement revenue optimization techniques to drive profitability.
Hospitality Consultant: Graduates can work as hospitality consultants, providing strategic advice and solutions to hotels, resorts, and hospitality businesses. They assess operations, identify opportunities for improvement, and develop recommendations to enhance guest experiences, operational efficiency, and financial performance.
Entrepreneur: Graduates with an entrepreneurial mindset can start their own hospitality businesses, such as boutique hotels, bed and breakfasts, restaurants, or event planning companies. They can leverage their hospitality education and industry experience to create unique and innovative hospitality concepts that cater to specific market niches.
