MSc Accounting & Finance
Sheffield Hallam University, located in the vibrant city of Sheffield in the United Kin...
Sheffield Hallam - City Campus
INTAKE: Jan & Sept
The MSc Food Consumer Marketing and Product Development program at Sheffield Hallam University offer a holistic understanding of the food industry, with a particular focus on marketing strategies and product development.
Food Industry Insight: Students gain deep insights into the global food industry, understanding its complexities, challenges, and opportunities. This program provides a solid foundation in food science, nutrition, and food safety.
Consumer Behavior Analysis: Understanding consumer behavior is vital in marketing and product development. The program explores consumer psychology, market research techniques, and data analysis to help students make informed decisions.
Product Innovation: Students learn the art and science of creating innovative food products. This includes developing products that align with market trends, consumer preferences, and nutritional requirements.
Marketing and Branding: Marketing is a cornerstone of success in the food industry. Students delve into marketing strategies, digital marketing, branding, and the effective use of social media for food product promotion.
Sustainability and Ethics: The program emphasizes sustainable practices in the food industry, including ethical sourcing, waste reduction, and environmentally responsible product development.
Regulations and Compliance: An understanding of food regulations and compliance is essential. Students become familiar with food labeling, quality control, and safety standards.
Research and Project Work: The program includes research projects that allow students to apply their knowledge to real-world challenges. This practical experience enhances their problem-solving skills.
Industry Engagement: Sheffield Hallam University fosters strong ties with the food industry. Students may have the opportunity to engage in industry placements, gaining hands-on experience and networking with professionals.
Interdisciplinary Approach: This program draws from various disciplines, including food science, marketing, and consumer psychology, ensuring a holistic view of the food industry.
Sheffield Hallam - City Campus
IELTS 6.5
£ 16385
Postgraduate Entry Requirements:
Academic Qualifications: International students applying for postgraduate programs at Sheffield Hallam University are typically required to have a minimum academic achievement of 60% or above in their undergraduate degree or equivalent qualifications.
English language proficiency:English language proficiency is required, and applicants must provide evidence of their English language skills through an approved language test.
Students must provide:
Work experience: Some postgraduate courses may require relevant work experience in the field.
It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.
Sheffield Hallam University offers a range of scholarships to international students to support their academic journey and recognize their achievements. These scholarships are designed to provide financial assistance and enhance the overall student experience.
It's important to note that scholarship availability, eligibility criteria, and application processes may vary from year to year.
Graduates of the MSc Food Consumer Marketing and Product Development program at Sheffield Hallam University are well-prepared for a range of rewarding careers in the food industry.
Product Development Manager: Graduates can work as product development managers, leading teams in creating new food products that meet consumer demands and market trends.
Marketing Manager: Marketing managers in the food industry develop and execute marketing campaigns, promote food products, and build brand recognition.
Market Research Analyst: Those with an interest in consumer behavior can pursue careers as market research analysts, helping companies understand consumer preferences and market trends.
Food Quality Assurance Manager: Graduates can work in quality control and assurance, ensuring that food products meet safety and quality standards.
Sustainability and Ethical Compliance Officer: With the increasing focus on sustainability and ethical practices, professionals in this role help companies align with responsible sourcing and environmental standards.
Food Consultant: Some graduates may choose to work as food consultants, advising companies on product development, marketing strategies, and regulatory compliance.
Nutrition Specialist: For those with a strong nutrition background, careers as nutrition specialists, dietitians, or nutrition consultants are also viable options.
Food Entrepreneur: Entrepreneurial graduates may start their food businesses, developing and marketing innovative food products.
Food Blogger or Writer: With a passion for food, some graduates may choose careers as food bloggers, writers, or content creators, sharing their expertise with a wider audience.
Supply Chain Manager: Graduates can work in supply chain management, ensuring the efficient production and distribution of food products.