Master of Science in Hospitality, Entrepreneurship and Innovation
The Master of Science in Hospitality, Entrepreneurship, and Innovation at GLION Institu...
BBA in International Hospitality Business - International Event Management
Glion - Montreux Switzerland
INTAKE: Mar & Sept
Program Overview
The BBA in International Hospitality Business with a specialization in International Event Management at GLION Institute of Higher Education in Switzerland offers students a comprehensive education in both hospitality management and event planning. This program is designed to prepare students for dynamic careers in the global hospitality and events industry. Students gain practical skills, theoretical knowledge, and hands-on experience to thrive in various roles within the exciting world of event management.
Curriculum: The curriculum of the BBA in International Hospitality Business - International Event Management program combines core courses in hospitality management with specialized courses in event planning and management. Students study subjects such as event planning and execution, venue management, event marketing and promotion, budgeting and finance for events, and risk management. Additionally, they learn foundational concepts in hospitality management, including guest services, food and beverage management, and hotel operations. The curriculum emphasizes experiential learning through internships, industry projects, and practical exercises to ensure students are well-prepared for the demands of the industry.
Research Focus: The BBA program at GLION Institute of Higher Education fosters a research-oriented mindset among students, encouraging them to explore current trends, challenges, and innovations in the hospitality and events industry. Through research projects, case studies, and industry collaborations, students delve into topics such as event sustainability, emerging technologies in event management, event consumer behavior, and the impact of global events on hospitality businesses. Faculty members support student research initiatives, providing mentorship and guidance to help students develop critical thinking skills and contribute to the advancement of knowledge in the field.
Industry Engagement: GLION Institute of Higher Education places a strong emphasis on industry engagement, providing students with numerous opportunities to interact with professionals and organizations in the hospitality and events industry. Through guest lectures, industry visits, and networking events, students gain insights into industry best practices, trends, and career opportunities. Additionally, the program includes internships and practical training components that allow students to apply their skills and knowledge in real-world settings, building valuable experience and professional connections.
Global Perspective: The BBA in International Hospitality Business - International Event Management program at GLION Institute of Higher Education offers students a global perspective on the hospitality and events industry. With campuses in Switzerland and London, and a diverse student body representing various cultural backgrounds, students gain exposure to international perspectives and best practices. They learn to navigate cultural differences, adapt to diverse audiences, and address the unique challenges of organizing events in multicultural settings. This global perspective prepares students for careers in the increasingly interconnected and globalized world of hospitality and events.
Location
Glion - Montreux Switzerland
Score
IELTS 6
Tuition Fee
CHf 39100
Undergraduate Entry Requirements
Application Fee: CHF 275
Academic Qualifications: Prospective undergraduate students typically need to have completed their secondary education with a minimum academic achievement of 55% or above in their high school or equivalent qualifications.
English Language Proficiency:
- IELTS: A minimum overall score of 6.0 with no individual component below 5.5.
- TOEFL: A minimum overall score of 70 is required.
Remarks:
- GLION Institute of Higher Education are encouraged to undertake a 6-month internship.
Students must provide:
- academic marksheets & transcripts
- letters of recommendation
- a personal statement - SOP
- passport
- other supporting documents as required by the university.
It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.
The Glion Institute of Higher Education offers a range of scholarship opportunities for eligible students, based on merit and financial need. These scholarships can help make studying at Glion more affordable and accessible for students from all backgrounds.
Academic Merit Scholarship: This scholarship is awarded to students who demonstrate exceptional academic achievement. The scholarship covers up to 25% of the tuition fees for the program.
International Student Scholarship: This scholarship is available to students from outside of Switzerland who demonstrate financial need. The scholarship covers up to 25% of the tuition fees for the program.
Future Leader Scholarship: This scholarship is awarded to students who demonstrate outstanding leadership potential. The scholarship covers up to 25% of the tuition fees for the program.
Women in Leadership Scholarship: This scholarship is available to female students who demonstrate leadership potential and a commitment to promoting gender equality. The scholarship covers up to 25% of the tuition fees for the program.
Entrepreneur Scholarship: This scholarship is awarded to students who demonstrate exceptional entrepreneurial potential. The scholarship covers up to 25% of the tuition fees for the program.
Alumni Scholarship: This scholarship is available to students who are Glion alumni or who have a close family member who is a Glion alumni. The scholarship covers up to 10% of the tuition fees for the program.
Graduates of the BBA in International Hospitality Business with a specialization in International Event Management from GLION Institute of Higher Education in Switzerland are well-equipped to pursue diverse and exciting career opportunities in the global hospitality and events industry.
Event Manager: Graduates can pursue careers as event managers, responsible for planning, organizing, and executing a wide range of events, including conferences, conventions, trade shows, weddings, and corporate events. They oversee all aspects of event logistics, budgeting, vendor coordination, and guest experience to ensure successful and memorable events.
Event Coordinator: Event coordinators work closely with event managers to support the planning and execution of events. They handle administrative tasks, manage event logistics, coordinate with vendors and suppliers, and assist with on-site event coordination to ensure that events run smoothly and according to plan.
Conference Planner: Graduates may specialize in conference planning, working for organizations, associations, or event management companies to plan and execute conferences, seminars, and workshops. They coordinate conference logistics, manage speaker arrangements, develop event agendas, and ensure that conferences meet the needs and objectives of attendees.
Wedding Planner: Wedding planners specialize in organizing and coordinating weddings for couples, ensuring that every detail of the event is meticulously planned and executed. They work closely with clients to understand their vision, select venues and vendors, manage budgets, and create memorable experiences for couples and their guests.
Venue Manager: Venue managers oversee the operations of event venues such as hotels, conference centers, banquet halls, and event spaces. They are responsible for ensuring that venues meet the needs of clients, maintaining facilities, managing staff, and optimizing revenue through effective sales and marketing strategies.
Destination Management Specialist: Graduates may work as destination management specialists, coordinating events and experiences for visitors to a particular destination. They collaborate with local vendors, attractions, and hospitality providers to create customized itineraries and experiences that showcase the unique offerings of the destination.
Corporate Event Planner: Corporate event planners organize and manage events for businesses and organizations, including product launches, corporate retreats, team-building activities, and employee appreciation events. They work closely with corporate clients to understand their objectives and deliver events that align with their brand and goals.
Marketing and Promotions Specialist: Graduates may pursue careers in marketing and promotions, specializing in event marketing for hospitality and event management companies. They develop marketing strategies, promotional campaigns, and digital marketing initiatives to attract attendees, increase event visibility, and drive ticket sales for events.
